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Emerging theories of consumer-driven market innovation, adoption, and diffusion : a selective review of consumer-oriented studies
Branstad, Are; Solem, Birgit Apenes - In: Journal of business research : JBR 116 (2020), pp. 561-571
Persistent link: https://www.econbiz.de/10012257657
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Diffussion of competing innovation in influence networks
Kim, Jeehong; Hur, Wonchang - In: Journal of economic interaction and coordination : JEIC 8 (2013) 1, pp. 109-124
Persistent link: https://www.econbiz.de/10009730903
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Microeconomic theory of spinoff decisions
Ramamohan Rao, T. V. S. - In: International journal of applied behavioral economics : … 2 (2013) 4, pp. 36-51
Persistent link: https://www.econbiz.de/10010253621
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Optimal policies for selling new and remanufactured products
Yan, Xiaoming; Chao, Xiuli; Lu, Ye; Zhou, Sean X. - In: Production and operations management : an international … 26 (2017) 9, pp. 1746-1759
Persistent link: https://www.econbiz.de/10011747384
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An evolutionary perspective on adoption-diffusion theory
Gruber, Mario - In: Journal of business research : JBR 116 (2020), pp. 535-541
Persistent link: https://www.econbiz.de/10012257654
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M&A and corporate-governance dynamics
Georgantzas, Nicholas C.; Katsamakas, Evangelos G. - In: Human systems management : HSM 36 (2017) 3, pp. 221-228
Persistent link: https://www.econbiz.de/10011742532
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From AI adoption to exploitation: the role of complements and competition
Ameye, Nicolas; Bughin, Jacques; Van Zeebroeck, Nicolas - 2024
Persistent link: https://www.econbiz.de/10014465230
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Cross-country cross-technology digitalisation : a Bayesian hierarchical model perspective
Hoffreumon, Charles; Labhard, Vincent - 2022
In this article, we present a new perspective on forecasting technology adoption, focused on the extensive margin of … adoption of multiple digital technologies in multiple countries. We do this by applying a Bayesian hierarchical structure to … the seminal model of technology diffusion. After motivating the new perspective and the choices of priors, we apply the …
Persistent link: https://www.econbiz.de/10013332854
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Peer influence in network markets: a theoretical and empirical analysis
Henkel, Joachim; Block, Jörn - In: Journal of evolutionary economics : JEE 23 (2013) 5, pp. 925-953
Persistent link: https://www.econbiz.de/10010199135
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Applying behavioural theory to the challenge of sustainable development : using hairdressers as diffusers of more sustainable hair-care practices
Baden, Denise; Prasad, Swarna - In: Journal of business ethics : JOBE 133 (2016) 2, pp. 335-349
Persistent link: https://www.econbiz.de/10011434326