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This study addresses the question of which information presentation format e-retailers should choose to encourage consumers to use their websites. The study proposes a model built on three conceptual foundations: the technology acceptance model (TAM), the theory of cognitive fit, and the...
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Renewed interest in macroeconomic theories of search frictions in the goods market requires a deeper understanding of the cyclical properties of the intensive margins in this market. Using the American Time Use Survey we find that average time spent searching declined in the aggregate over the...
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The development of internet technology has reshaped the market structure for many products. We study the price competition problem between online stores and offline stores, by allowing consumers' preferences to be more favorable towards online shopping. We consider 3 scenarios: (1) market with...
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