Informational interventions have been shown to significantly change behavior across a variety of settings. Is that because they lead subjects to merely update beliefs in the right direction? Or, alternatively, is it to a large extent because they increase the salience of the decision they...

Informational interventions have been shown to significantly change behavior across a variety of settings. Is that because they lead subjects to merely update beliefs in the right direction? Or, alternatively, is it to a large extent because they increase the salience of the decision they...

Do people conform to social norms at least partly to signal their social preferences? Using a vignette experiment, we find that parents who do not marry off their under-age daughters in Malawian villages where child marriage is prevalent are perceived as less altruistic, reciprocal, and...

Informational interventions have been shown to significantly change behavior across a variety of settings. Is that because they lead subjects to merely update beliefs in the right direction? Or, alternatively, is it to a large extent because they increase the salience of the decision they...

In Malawi, only 5% of parents state that the right age for a woman to marry is below 18, but 42% of girls get married before they reach that legal age. We document that social image concerns are likely an important mechanism behind that wedge: where the prevalence of child marriage is high,...