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Exploring the dark side of pet ownership : status- and control-based pet consumption
Beverland, Michael B.; Farrelly, Francis; Lim, Elison … - In: Journal of business research : JBR 61 (2008) 5, pp. 490-496
Persistent link: https://www.econbiz.de/10003709370
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Commentary on Exploring the dark side of pet ownership : status- and control-based pet consumption ; a reinterpretation of the data
Ahuvia, Aaron - In: Journal of business research : JBR 61 (2008) 5, pp. 497-499
Persistent link: https://www.econbiz.de/10003709372
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Unleashing the animal within : exploring consumers' zoomorphic identity motives
Healy, Michael John; Beverland, Michael B. - In: Journal of marketing management : MM 29 (2013) 1/2, pp. 225-248
Persistent link: https://www.econbiz.de/10009733416
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Animals in our lives : an interactive well-being perspective
Wünderlich, Nancy V.; Mosteller, Jill; Beverland, … - In: Journal of macromarketing 41 (2021) 4, pp. 646-662
Persistent link: https://www.econbiz.de/10012794247