CRM as a trend in business and business philosophy consists of a series of complex and diverse business resources such as: modern technological resources, information resources, human resources and all other procedural resources which serve to improve services to end user and customer. Tourism...

Tourism has had an exceptionally long tradition in the Republic of Croatia. Therefore Croatia as such is not an unknown destination on the tourist map of the world. However, due to the globalization process and the increasingly strong competition in the tourist market, especially among the...

Tourism seasonality is the major characteristic of tourism industry, a well know but less understood phenomenon. Seasonal fluctuations of tourism demand are implying numerous negative implications affecting tourist destination, tourist operators and tourist demand. Almost every tourist...

Croatia has a rich sacral (tangible and intangible) heritage, which undoubtedly has great cultural value, and part of the religious heritage has been included in the World Heritage List of UNESCO. The fact is, however, that, except when it comes to top attractions, churches as tourist...

The economic crisis had a significant influence on the world economy, as well as on tourism and hospitality industry. Despite minor oscillations, European and world tourism turnover is registering a significant growth. Contemporary European tourists possess high purchasing power, as well as the...

This paper aims to encompassingly show what impact low-cost airline companies have on the tourism business in Zadar County. The high cost of travel for tourists who choose to travel by airplane in the past two decades has been significantely lowered by low-cost airline companies such as Ryanair,...