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~subject:"Tourismus"
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Tourismus
Consumer behaviour
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Customer satisfaction
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Kundenzufriedenheit
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Marketing
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Brand image
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Brand management
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China
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Journal of business research : JBR
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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ECONIS (ZBW)
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A Rasch analysis of service performance in a tourism context
Brush, Gregory J.
;
Soutar, Geoffrey N.
- In:
Journal of business research : JBR
139
(
2022
),
pp. 338-353
Persistent link: https://www.econbiz.de/10013194445
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Consuming revolution : the politics of red tourism in China
Gao, Zhihong
;
Guo, Xiaoling
- In:
Journal of macromarketing : examining the interactions …
37
(
2017
)
3
,
pp. 240-254
Persistent link: https://www.econbiz.de/10011750540
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