Narrow search
Showing 1 - 10 of 2,320
Cover Image
Content, context and co-creation : digital challenges in destination branding with references to Portugal as a tourist destination
Oliveira, Eduardo; Panyik, Emese - In: Journal of vacation marketing : an international journal 21 (2015) 1, pp. 53-74
Persistent link: https://www.econbiz.de/10010511165
Cover Image
The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: Journal of travel research : a quarterly publication of … 55 (2016) 1, pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
Cover Image
The necessity of applying marketing strategies in tourism : the case of Slovenia and Tunisia
Petkovska Mirčevska, Tatjana; Cuculeski, Nikola - In: Economic development : journal of the Institute of … 17 (2015) 1/2, pp. 25-36
Persistent link: https://www.econbiz.de/10011341343
Cover Image
Using local cuisines when promoting small Caribbean island destinations
Okumus, Fevzi; Kock, Gerald; Scantlebury, Michael M. G.; … - In: Journal of travel and tourism marketing 30 (2013) 3/4, pp. 410-429
Persistent link: https://www.econbiz.de/10009775402
Cover Image
Characteristics of the leisure activities that create wellness in tourism destinations
Medina-Muñoz, Diego R.; Medina-Munoz, Rita D. - In: International journal of leisure and tourism marketing … 3 (2012/13) 4, pp. 344-363
Persistent link: https://www.econbiz.de/10010359150
Cover Image
Dramatizing an event through a promotional film : testing image effects
Mathisen, Line; Prebensen, Nina K. - In: Journal of travel and tourism marketing 30 (2013) 7/8, pp. 672-689
Persistent link: https://www.econbiz.de/10010246311
Cover Image
Tourism as a means of developing isolated regions : defining the Image of a tourism destination from the demand and supply side
Tsoka, Ioanna; Angelis, Vassilis; Dimaki, Katerina - 2011
adversely affected by geographical discontinuity and they should focus on specific activities. Tourism is such an activity for … which geographical discontinuity is not a barrier, but on the contrary it may be an advantage. Hence, tourism may act as a … driving force for the development of isolated regions. On the basis of the above, a region may become a competitive tourism …
Persistent link: https://www.econbiz.de/10011523794
Cover Image
The importance of tourism to a destination's economy
Bunghez, Corina Larisa - In: Journal of Eastern Europe research in business & … 2015 (2015), pp. 1-9
Persistent link: https://www.econbiz.de/10011503119
Cover Image
The competitiveness of Brazilian tourist destinations
Barbosa, Luiz Gustavo Medeiros; Oliveira, Carlyle Tadeu … - In: International journal of strategic change management : IJSCM 6 (2015) 1, pp. 21-34
Persistent link: https://www.econbiz.de/10011503146
Cover Image
Destination management of small islands : the case of Koh Mak
Walsh, John; Thanan Apivantanaporn - In: Acta Universitatis Danubius / Oeconomica 11 (2015) 3, pp. 173-197
Persistent link: https://www.econbiz.de/10011513111