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Transaction costs
Meta-analysis
8
Opportunism
7
Consumer behaviour
6
Konsumentenverhalten
6
Meta-Analyse
6
Brand image
5
Transaktionskosten
5
Lieferantenmanagement
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Markenimage
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Supplier relationship management
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USA
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United States
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Advertising effects
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Behavioral control
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Beziehungsmarketing
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Compliance
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Innovation management
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Innovationsmanagement
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Investition
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Marketing theory
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Marketingtheorie
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Performance
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Relationship marketing
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Vertriebsweg
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Werbewirkung
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Construal level theory
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Crowdfunding
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Customer integration
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Crosno, Jody L.
5
Brown, James R.
2
Dahlstrom, Robert
2
Dev, Chekitan S.
2
Dahlstrom, Robert F.
1
Liu, Yuerong
1
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Journal of marketing channels : ... distribution systems, strategy, and management
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business-to-business marketing
1
Journal of marketing theory and practice
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ECONIS (ZBW)
5
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1
The effects of transacation-specific investments in marketing channels: the moderating role of relational norms
Brown, James R.
;
Crosno, Jody L.
;
Dev, Chekitan S.
- In:
Journal of marketing theory and practice
17
(
2009
)
4
,
pp. 317-333
Persistent link: https://www.econbiz.de/10003897723
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2
Examining the nomological network of opportunism : a meta-analysis
Crosno, Jody L.
;
Dahlstrom, Robert
- In:
Journal of marketing channels : ... distribution …
17
(
2010
)
3
,
pp. 177-190
Persistent link: https://www.econbiz.de/10008647367
Saved in:
3
Fairness heuristics and the fundamental transformation in interorganizational relationships
Crosno, Jody L.
;
Dahlstrom, Robert
- In:
Journal of business-to-business marketing
18
(
2011
)
4
,
pp. 313-334
Persistent link: https://www.econbiz.de/10009412781
Saved in:
4
An empirical investigation of bilateral investments and opportunism in buyer-supplier relationships
Crosno, Jody L.
;
Dahlstrom, Robert F.
- In:
Journal of marketing channels : ... distribution …
23
(
2016
)
3
,
pp. 146-156
Persistent link: https://www.econbiz.de/10011538941
Saved in:
5
Relationship satisfaction : an overlooked marketing channel safeguard
Brown, James R.
;
Crosno, Jody L.
;
Liu, Yuerong
;
Dev, …
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 171-180
Persistent link: https://www.econbiz.de/10012285151
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