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Moser, H. R.
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Journal of business and economic perspectives
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ECONIS (ZBW)
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1
An empirical analysis of consumers' attitudes toward physicians' services advertising : a comparative cross-sectional study
Moser, H. R.
- In:
Services marketing quarterly
29
(
2007/08
)
3
,
pp. 75-98
Persistent link: https://www.econbiz.de/10003756462
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2
An empirical analysis of consumers' attitudes toward physicians' advertising
Moser, H. R.
- In:
Health marketing quarterly
25
(
2007/08
)
3
,
pp. 270-288
Persistent link: https://www.econbiz.de/10003764732
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3
How chiropractic advertising is viewed by the general public : en empirical analysis
Freeman, Gordon L.
;
Moser, H. R.
- In:
Journal of business and economic perspectives
35
(
2009
)
1
,
pp. 52-69
Persistent link: https://www.econbiz.de/10003927899
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4
An empirical analysis of consumers' attitudes toward chiropractic services advertising : a comparative cross-sectional study
Moser, H. R.
;
Freeman, Gordon L.
- In:
Services marketing quarterly
31
(
2010
)
2
,
pp. 253-274
Persistent link: https://www.econbiz.de/10003960134
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5
An empirical analysis of the public's attitudes toward advertising veterinarian services : a comparative cross-sectional study
Moser, H. R.
;
Johns Jr., Horace E.
- In:
Services marketing quarterly
33
(
2012
)
4
,
pp. 363-380
Persistent link: https://www.econbiz.de/10009671249
Saved in:
6
A longitudinal assessment of consumers' attitudes toward legal services advertising
Moser, H. R.
;
Johns, Horace E.
;
Reynolds, Daniel L.
- In:
Journal of business and economic perspectives
30
(
2004
)
2
,
pp. 88-103
Persistent link: https://www.econbiz.de/10003060789
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7
The public's attitude toward labor unions in a right-to-work state : a comparison by gender and race
Reynolds, Daniel L.
;
Moser, H. R.
;
Johns, Horace E.
- In:
Journal of business and economic perspectives
26
(
2000
)
1
,
pp. 113-122
Persistent link: https://www.econbiz.de/10001556874
Saved in:
8
A longitudinal assessment of consumers' attitudes toward physician's advertising
Moser, H. R.
;
Freeman, Gordon L.
- In:
Journal of business and economic perspectives
43
(
2016
)
1
,
pp. 103-124
Persistent link: https://www.econbiz.de/10011617369
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