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USA
Consumer behaviour
80,844
Konsumentenverhalten
80,725
Marketing
31,492
Theorie
11,387
Theory
11,353
Relationship marketing
9,824
Beziehungsmarketing
9,802
Brand management
8,154
Markenführung
8,145
Markenimage
6,900
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6,847
Lebensmittel
5,933
Deutschland
5,930
Marketingmanagement
5,847
United States
5,829
Online-Handel
5,755
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5,752
Customer satisfaction
5,705
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5,663
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5,613
Food
5,472
Germany
5,378
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5,218
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5,215
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5,158
Internet marketing
5,134
Markenartikel
4,647
Brand
4,609
Einzelhandel
4,527
Service quality
4,459
Dienstleistungsqualität
4,437
Retail trade
4,379
Electronic Commerce
4,104
Verbraucherverhalten
3,925
E-commerce
3,803
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3,801
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3,760
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3,745
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Lusk, Jayson L.
26
Kotler, Philip
19
Nayga, Rodolfo M.
17
Allcott, Hunt
15
Stavins, Joanna
15
Agarwal, Sumit
14
Dubé, Jean-Pierre
14
Einav, Liran
14
Dong, Diansheng
13
Han, Heesup
13
Jang, Soocheong
13
McFadden, Daniel
13
Schuh, Scott
13
Kaiser, Harry M.
12
Tonsor, Glynn T.
12
Winter, Joachim
12
Cawley, John H.
11
Goldsmith, Ronald E.
11
Handel, Benjamin R.
11
Heiss, Florian
11
Roe, Brian
11
Bronnenberg, Bart J.
10
Kaplan, Greg
10
Kolstad, Jonathan
10
McFadden, Dawn Thilmany
10
Baghestani, Hamid
9
Calantone, Roger J.
9
Chomsisengphet, Souphala
9
Grewal, Dhruv
9
Huffman, Wallace E.
9
Lennon, Sharron J.
9
Lusardi, Annamaria
9
Richards, Timothy J.
9
Teisl, Mario Francis
9
Viswanathan, Madhu
9
Yoon, Sukki
9
Barber, Nelson
8
Carpenter, Jason M.
8
Finkelstein, Amy
8
Hawkins, Del I.
8
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National Bureau of Economic Research
60
American Marketing Association
18
American Management Association
6
USA / Economic Research Service
5
Friedrich-Schiller-Universität Jena
4
IGI Global
4
NetLibrary, Inc
4
USA / Bureau of Foreign and Domestic Commerce
4
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
3
USA / Department of Agriculture
3
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
American Home Economics Association
2
Chartered Institute of Marketing
2
Eurohandelsinstitut
2
Federal Reserve Bank of New York
2
INSEAD
2
Information Resources Management Association
2
Iowa State University / Center for Agricultural and Rural Development
2
J. L. Kellogg Graduate School of Management
2
OECD
2
USA / Bureau of the Census
2
USA / Foreign Agricultural Service
2
USA / General Accounting Office
2
Academy for Health Services Marketing <Chicago, Ill.>
1
American Bar Association
1
American Council on Consumer Interests
1
American Enterprise Institute for Public Policy Research
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Management Asssociations
1
American Society for Public Administration
1
Apress L.P.
1
Boston College / Department of Economics
1
Brookings Institution
1
Bureau of Economic and Business Research <Champaign, Ill.>
1
Bureau of International Labor Affairs
1
California Agricultural Experiment Station
1
Center for Nutrition Policy and Promotion <Washington, DC>
1
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Working paper / National Bureau of Economic Research, Inc.
271
Journal of consumer research : JCR ; an interdisciplinary bimonthly
146
American journal of agricultural economics
83
Journal of business research : JBR
81
Journal of retailing and consumer services
71
Psychology & marketing
66
NBER working paper series
58
International journal of hospitality management
53
Journal of fashion marketing and management
52
Journal of consumer affairs : official publication of the American Council on Consumer Interests
42
The journal of consumer marketing
41
International journal of consumer studies
39
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
39
The American economic review
37
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
36
Journal of international consumer marketing
34
Journal of marketing theory and practice
34
Journal of the Academy of Marketing Science
31
International journal of retail & distribution management
30
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
30
Sport marketing quarterly : preferred journal of the Sport Marketing Association
30
Journal of marketing
29
American economic journal : a journal of the American Economic Association
28
Applied economics
28
Discussion paper / Centre for Economic Policy Research
28
Journal of consumer behaviour : an international research review
28
Food policy : economics planning and politics of food and agriculture
27
International journal of sport management and marketing : IJSMM
27
Journal of business ethics : JOBE
27
Journal of sport management : the official journal of the North American Society of Sport Management
25
Journal of advertising research
24
Journal of marketing management : MM
24
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
23
Journal of food products marketing
23
The review of economics and statistics
23
Agricultural and resource economics review : ARER
22
Journal of advertising : official publication of the American Academy of Advertising
22
Journal of macromarketing : examining the interactions among markets, marketing, and society
21
European Journal of Marketing
20
Journal of agricultural and applied economics
20
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ECONIS (ZBW)
5,873
USB Cologne (EcoSocSci)
174
Other ZBW resources
59
EconStor
6
RePEc
4
BASE
3
OLC EcoSci
1
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1
Issues indigenous to consumer economics and food
marketing
: opportunities for research contributions
Capps, Oral
- In:
Journal of agricultural and applied economics
41
(
2009
)
2
,
pp. 317-321
Persistent link: https://www.econbiz.de/10003889822
Saved in:
2
Credence attributes of agricultural and food products and their implications on
marketing
Daniloska, Nataša
- In:
Economic development : journal of the Institute of …
16
(
2014
)
3
,
pp. 89-102
Persistent link: https://www.econbiz.de/10010482462
Saved in:
3
I'll have fries with that : increasing choice complexity promotes indulgent food choices
Lee, Yong Kyu
;
Weaver, Kimberlee
;
Garcia, Stephen M.
- In:
Psychology & marketing
33
(
2016
)
7
,
pp. 505-515
Persistent link: https://www.econbiz.de/10011508438
Saved in:
4
New choices, new information : do choice abundance and information complexity hurt aging consumers' medical decision making?
Wood, Stacy L.
;
Shinougle, Judith A.
;
McInnes, Melayne …
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 131-147)
.
2010
Persistent link: https://www.econbiz.de/10003996982
Saved in:
5
Improving the quality of choices in health insurance markets
Abaluck, Jason
;
Gruber, Jonathan
-
2016
Persistent link: https://www.econbiz.de/10011584023
Saved in:
6
The questionable value of having a choice of levels of health insurance coverage
Ericson, Keith M. Marzilli
;
Sydnor, Justin
- In:
The journal of economic perspectives : EP ; a journal …
31
(
2017
)
4
,
pp. 51-72
Persistent link: https://www.econbiz.de/10011862146
Saved in:
7
The cult of convenience :
marketing
and food in postwar America
Weber, Margaret
- In:
Enterprise & society : the international journal of …
22
(
2021
)
3
,
pp. 605-634
Persistent link: https://www.econbiz.de/10012618292
Saved in:
8
Marketing
of alcohol and tobacco
Schneider, Paul W.
-
2007
Persistent link: https://www.econbiz.de/10003728942
Saved in:
9
Perspectives on food
marketing
and childhood obesity : introduction to the special section
Moore, Elizabeth S.
- In:
Journal of public policy & marketing : JPP & M ; an …
26
(
2007
)
2
,
pp. 157-161
Persistent link: https://www.econbiz.de/10003672063
Saved in:
10
Creating an environment in which youths are encouraged to eat a healthier diet
Goldberg, Marvin E.
;
Gunasti, Kunter
- In:
Journal of public policy & marketing : JPP & M ; an …
26
(
2007
)
2
,
pp. 162-181
Persistent link: https://www.econbiz.de/10003672080
Saved in:
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