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Anttila, Mai
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Möller, K. E. Kristian
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ECONIS (ZBW)
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Changing perspectives into marketing : a preliminary analysis of marketing theory
Möller, K. E. Kristian
;
Anttila, Mai
-
1989
Persistent link: https://www.econbiz.de/10000762846
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Essays on capabilities based marketing and competitive superiority : FIMAC II - research
Tuominen, Matti
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contributor
);
Anttila, Mai
(
contributor
)
-
2003
Persistent link: https://www.econbiz.de/10001854741
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