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USA
Consumer behaviour
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Kahle, Lynn R.
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Aiken, Damon
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Journal of marketing
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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The effects of communication on consumers : special issue
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The journal of personal selling & sales management : JPSSM
1
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ECONIS (ZBW)
4
USB Cologne (EcoSocSci)
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The nine nations of North America and the value basis of geographic segmentation
Kahle, Lynn R.
- In:
Journal of marketing
50
(
1986
)
2
,
pp. 37-47
Persistent link: https://www.econbiz.de/10001012001
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2
Polychronicity and scheduling's role in reducing role stress and enhancing sales performance
Fournier, Christophe
;
Weeks, William A.
;
Blocker, …
- In:
The journal of personal selling & sales management : JPSSM
33
(
2013
)
2
,
pp. 197-210
Persistent link: https://www.econbiz.de/10009745298
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3
Linking fan values and sponsorship effectiveness : the case of old school values
Aiken, Damon
;
Sukhdial, Ajay
;
Kahle, Lynn R.
;
Downing, …
- In:
Sport marketing quarterly : preferred journal of the …
24
(
2015
)
1
,
pp. 56-66
Persistent link: https://www.econbiz.de/10010515316
Saved in:
4
Physical attractiveness of the celebrity endorser : a social adaptation perspective
Kahle, Lynn R.
-
1985
Persistent link: https://www.econbiz.de/10001263371
Saved in:
5
Social values and social change : adaptation to life in America
Kahle, Lynn R.
(
contributor
)
-
1983
Persistent link: https://www.econbiz.de/10004743459
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