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Film
951
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Quart, Leonard
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International journal of advertising : the quarterly review of marketing communications
11
History of the American cinema
9
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7
The American journal of economics and sociology
6
Journal of advertising : official publication of the American Academy of Advertising
5
The journal of media economics
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Working paper / National Bureau of Economic Research, Inc.
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
American economic review
2
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2
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2
NBER working paper series
2
Routledge critical advertising studies
2
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2
The journal of industrial economics
2
ANU working papers in economics and econometrics
1
Advertising, promotion, and new media
1
American Society for Public Administration series in public administration & public policy
1
American economic journal : a journal of the American Economic Association
1
Applied economics
1
Applied economics letters
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Arbeitspapier / Institut für Marketing, Universität Mannheim
1
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1
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Beiträge des Instituts für Empirische Wirtschaftsforschung
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Breaking new ground in theory and practice
1
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Centennial of flight series
1
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Contemporary economic policy : a journal of Western Economic Association International
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1
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1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
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ECONIS (ZBW)
166
USB Cologne (EcoSocSci)
84
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1
The commercialization of American culture : new advertising, control, and democracy
McAllister, Matthew P.
-
1996
Persistent link: https://www.econbiz.de/10000547314
Saved in:
2
Corporate public relations : a new historical perspective
Olasky, Marvin N.
-
1987
Persistent link: https://www.econbiz.de/10000743764
Saved in:
3
Integrated marketing communications : the holistic approach
Yeshin, Tony
-
1998
Persistent link: https://www.econbiz.de/10000684189
Saved in:
4
Consuming images :
film
art and the American television commercial
Rhodes, Gary Don
;
Singer, Robert
-
2020
Persistent link: https://www.econbiz.de/10012125949
Saved in:
5
Brands : visions and values
Goodchild, John
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001548858
Saved in:
6
Öffentlichkeitsarbeit von Nichtregierungsorganisationen : Mittel, Ziele, interne Strukturen
Voss, Kathrin
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003400561
Saved in:
7
Public Relations : Konzepte und Theorien
Kunczik, Michael
-
2010
-
5., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003930180
Saved in:
8
Process uncertainty and interest group communication strategies
Köhler, Sebastian
-
2014
Persistent link: https://www.econbiz.de/10010413407
Saved in:
9
Propaganda : die Kunst der Public Relations
Bernays, Edward L.
-
2007
-
Deutsche Erstausgabe
Persistent link: https://www.econbiz.de/10003488973
Saved in:
10
Selling words : free speech in a commercial culture
Wright, R. George
-
1997
Persistent link: https://www.econbiz.de/10004359710
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