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The effects of social media influencers' self-disclosure on behavioral intentions : the role of source credibility, parasocial relationships, and brand trust
Leite, Fernanda Polli; Baptista, Paulo de Paula - In: Journal of marketing theory and practice : JMTP 30 (2022) 3, pp. 295-311
Persistent link: https://www.econbiz.de/10013358776
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Country image, informational influence, collectivism/individualism, and brand loyality : exploring the automobile purchase patterns of Chinese Americans
Wu, Guohua - In: The journal of consumer marketing 28 (2011) 3, pp. 169-177
Persistent link: https://www.econbiz.de/10009230995
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Women and leadership : transforming visions and diverse voices
Chin, Jean Lau (contributor) - 2007
Persistent link: https://www.econbiz.de/10003355498
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Cultural differences in consumer impatience
Chen, Haipeng; Ng, Sharon; Rao, Akshay R. - 2009
Persistent link: https://www.econbiz.de/10003785566
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The impact of national environment on managerial value systems : a comparative study of Chinese managers in the United States, Singapore and the Peopleś Republic of China
Tan, Benjamin - In: Management international review : mir ; journal of … 42 (2002) 4, pp. 473-486
Persistent link: https://www.econbiz.de/10001717042
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Reaching the model minority : ethnic differences in responding to culturally embedded targeted- and non-targeted advertisements
Appiah, Osei; Liu, Yung-I - In: Journal of current issues and research in advertising : … 31 (2009) 1, pp. 27-41
Persistent link: https://www.econbiz.de/10003862202
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Ethnicity, migration and enterprise
Panayiotopoulos, Prodromos Ioannou - 2010 - 1. publ.
Persistent link: https://www.econbiz.de/10008659053
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Individual characteristics vs. city structural characteristics : explaining self-employment differences among Chinese, Japanese, and Filipinos in the United States
Mar, Don - In: The journal of socio-economics 34 (2005) 3, pp. 341-359
Persistent link: https://www.econbiz.de/10002691909
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Diaspora philanthropy and equitable development in China and India
Geithner, Peter F. (contributor);  … - 2004
Persistent link: https://www.econbiz.de/10013502818
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Blazing the trail versus trailing the group : culture and perceptions of the leader's position
Menon, Tanya; Sim, Jessica; Fu, Jeanne Ho-ying; Chiu, … - In: Organizational behavior and human decision processes : … 113 (2010) 1, pp. 51-61
Persistent link: https://www.econbiz.de/10008650304