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A organizational buying center as a framework for emergent topics in business-to-business marketing
Chandler, Jennifer D.
;
Johnston, Wesley J.
- In:
Business-to-business marketing management : strategies, …
,
(pp. 41-87)
.
2012
Persistent link: https://www.econbiz.de/10009532795
Saved in:
2
Purchasing for someone else in a B-to-B context : joint effects of choice overload and accountability
Schaffrath, Kathrin
;
Wentzel, Daniel
;
Erkin, Aras
- In:
Journal of business-to-business marketing
25
(
2018
)
1
,
pp. 11-29
Persistent link: https://www.econbiz.de/10011847813
Saved in:
3
Wirtschaftswissenschaftliche und wirtschaftsrechtliche Untersuchungen
Walter Eucken Institut
-
Tübingen : Mohr
-
1.1962; 2.1968 - 35.1996
Persistent link: https://www.econbiz.de/10000365951
Saved in:
4
Außenwirtschaftsrecht
Hocke, Ernst
;
Sachs, Bärbel
;
Pelz, Christian
; …
-
2017
Persistent link: https://www.econbiz.de/10011688958
Saved in:
5
Beschaffungsauktionen : theoretische Grundlagen und empirische Befunde aus Europa und den USA
Germer, Thomas
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003631731
Saved in:
6
The modern corporate state : private governments and the American constitution
Miller, Arthur Selwyn
-
1976
Persistent link: https://www.econbiz.de/10013335173
Saved in:
7
Constructing business-to-business marketing models that overcome the limitations in variable-based and case-based research paradigms
Woodside, Arch G.
- In:
Journal of business-to-business marketing
22
(
2015
)
1/2
,
pp. 95-110
Persistent link: https://www.econbiz.de/10011304033
Saved in:
8
Science mapping in industrial marketing
Vieira, Francisco
;
Brito, Carlos Henrique Figueiredo e …
- In:
The journal of business & industrial marketing
30
(
2015
)
1
,
pp. 105-115
Persistent link: https://www.econbiz.de/10010526565
Saved in:
9
Understanding structures and practices of meaning-making in industrial networks
Lowe, Sid
;
Rod, Michel
;
Hwang, Ki-Soon
- In:
The journal of business & industrial marketing
31
(
2016
)
4
,
pp. 531-542
Persistent link: https://www.econbiz.de/10011496704
Saved in:
10
Organizational buying decision approaches in manufacturing industry : developing measures and typology
Sinčić Ćorić, Dubravka
;
Anić, Ivan-Damir
;
Rajh, …
- In:
The journal of business & industrial marketing
32
(
2017
)
2
,
pp. 227-237
Persistent link: https://www.econbiz.de/10011629502
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