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PRIVATE LABELS IN THE STRATEGY...
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USA
Marketing
31,284
Agribusiness
12,681
Agro-industry
4,567
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4,564
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3,817
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3,519
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983
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976
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956
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946
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930
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924
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904
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891
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854
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841
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Kotler, Philip
19
Hartley, Robert F.
7
Lakdawalla, Darius
6
Layton, Roger A.
6
Malshe, Avinash
6
Perreault, William D.
6
Boland, Michael A.
5
Keller, Kevin Lane
5
Lovelock, Christopher H.
5
McCarthy, Edmund Jerome
5
Zaltman, Gerald
5
Armstrong, Gary
4
Bachmann, Ruediger
4
Baker, Michael John
4
Boone, Louis E.
4
Calantone, Roger J.
4
Cosgrove, Kenneth M.
4
Cramer, Gail L.
4
Ehrlich, Gabriel
4
Ferrell, Odies C.
4
Hennessy, David A.
4
Homburg, Christian
4
Jensen, Clarence W.
4
Kumar, V.
4
Kurtz, David L.
4
Lamb, Charles W.
4
Lawrence, John D.
4
Levitt, Theodore
4
MacNeal, James U.
4
Outlaw, Joe L.
4
Philipson, Tomas J.
4
Richardson, James W.
4
Ruzic, Dimitrije
4
Schmitz, Andrew
4
Schmitz, Troy G.
4
Singhapakdi, Anusorn
4
Urban, Glen L.
4
Varadarajan, Rajan
4
Workman, John P.
4
Aaker, David A.
3
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American Marketing Association
16
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6
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5
NetLibrary, Inc
4
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3
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3
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2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
Chartered Institute of Marketing
2
Eurohandelsinstitut
2
IGI Global
2
J. L. Kellogg Graduate School of Management
2
Academy for Health Services Marketing <Chicago, Ill.>
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Society for Public Administration
1
Apress L.P.
1
California Agricultural Experiment Station
1
Canadian Agricultural Economics and Farm Management Society
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on Marketing, Corporate Social Initiatives, and the Bottom Line <2001, Chapel Hill, NC>
1
Cornell University / Department of Agricultural, Resource and Managerial Economics
1
Department of State. Agency for International Development
1
Division of Research, Graduate School of Business Administration, Harvard University
1
E. I. DuPont de Nemours & Co. <Wilmington, Del.>
1
Friedrich-Schiller-Universität Jena
1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
German American Conference on Industrial Marketing <1984, Mainz>
1
Harvard Graduate School of Business Administration
1
IMP Group
1
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1
Institute of Practitioners in Advertising <London>
1
Institute of Southeast Asian Studies / ASEAN Economic Research Unit
1
International Association of Business Communicators
1
International Institute for Environment and Development
1
International Labour Organization (ILO), United Nations
1
Iowa State University / Center for Agricultural and Rural Development
1
Joint Minnesota Padova Conference on Food, Agriculture, and the Environment <7, 2000, Bologna>
1
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European Journal of Marketing
20
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of marketing management : MM
17
American journal of agricultural economics
16
Journal of business research : JBR
14
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Political marketing in the United States
13
Journal of marketing education : JME
11
International Journal of Bank Marketing
10
Journal of agricultural and applied economics
10
Journal of marketing
10
Does marketing need reform? : fresh perspectives on the future
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of business ethics : JOBE
8
Journal of business-to-business marketing
8
Journal of the Academy of Marketing Science
8
Series / American Marketing Association
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of historical research in marketing
7
Marketing intelligence & planning
7
Review of agricultural economics : RAE
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Agricultural finance review
6
Enterprise & society : the international journal of business history
6
Journal of Consumer Marketing
6
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
SpringerLink / Bücher
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
AMA educators' proceedings
5
Australasian marketing journal
5
Business horizons
5
Canadian journal of agricultural economics : CJAE
5
History of marketing thought ; Volume 3
5
International Marketing Review
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
The marketing review
5
Working paper / National Bureau of Economic Research, Inc.
5
AMS review : official publication of the Academy of Marketing Science
4
After sixty : marketing to baby boomers reaching their big transition years
4
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Source
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ECONIS (ZBW)
1,306
USB Cologne (EcoSocSci)
106
Other ZBW resources
59
RePEc
6
BASE
4
EconStor
4
OLC EcoSci
1
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1
Perceptions on differentiation strategies for horticultural products
marketing
in North America : a qualitative analysis of managerial lessons
Demaret-Carvalho, Carlos
;
Rajagopal
- In:
International journal of business competition and …
4
(
2015
)
3/4
,
pp. 152-168
Persistent link: https://www.econbiz.de/10011552155
Saved in:
2
A technology-enhanced teaching tool : tracking student adoption and performance
Hooker, Neal H.
;
Shanahan, Christopher J.
;
Rake, Valerie
; …
- In:
Review of agricultural economics : RAE
31
(
2009
)
4
,
pp. 963-983
Persistent link: https://www.econbiz.de/10003947799
Saved in:
3
An insight into agri-food supply chains : a review
Samuel, Michael Vinrald
;
Shah, Mrinalini
;
Sahay, B. S.
- In:
International journal of value chain management : IJVCM
6
(
2012
)
2
,
pp. 115-143
Persistent link: https://www.econbiz.de/10009618119
Saved in:
4
Modelling "shallow loss" crop revenue programs: Issues and implications for the 2013 Farm Bill
Paulson, Nicholas D.
;
Woodard, Joshua D.
;
Babcock, Bruce A.
- In:
Agricultural finance review
73
(
2013
)
2
,
pp. 329-344
Persistent link: https://www.econbiz.de/10010187471
Saved in:
5
Competitiveness in the economic concepts, theories and empirical research
Siudek, Tomasz
;
Zawojska, Aldona
- In:
Acta scientiarum polonorum / Oeconomia : czasopismo …
13
(
2014
)
1
,
pp. 91-108
Persistent link: https://www.econbiz.de/10010496367
Saved in:
6
A measure of duration in a life cycle analysis of U.S. agricultural cooperatives
Boland, Michael A.
-
2020
Persistent link: https://www.econbiz.de/10012260961
Saved in:
7
Marketing
novel fruit products : evidence for diverging
marketing
effects across different products and different countries
Riet, Jonathan van 't
;
Onwezen, Marleen C.
;
Bartels, Jos
; …
- In:
Journal of food products marketing
22
(
2016
)
3
,
pp. 332-349
Persistent link: https://www.econbiz.de/10011561227
Saved in:
8
The cult of convenience :
marketing
and food in postwar America
Weber, Margaret
- In:
Enterprise & society : the international journal of …
22
(
2021
)
3
,
pp. 605-634
Persistent link: https://www.econbiz.de/10012618292
Saved in:
9
The study of
marketing
mix within higher schools
Pugach, Valentin Nikolaevich
- In:
Journal of advanced research in law and economics : JARLE
6
(
2015
)
1/11
,
pp. 161-168
Persistent link: https://www.econbiz.de/10011721251
Saved in:
10
The cultural paradigm in
marketing
Mazurek-Łopacińska, Krystyna
- In:
Acta scientiarum polonorum / Oeconomia : czasopismo …
15
(
2016
)
3
,
pp. 55-66
Persistent link: https://www.econbiz.de/10011647866
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