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USA
Social Web
20,762
Social web
20,731
Kosten-Nutzen-Analyse
11,640
Cost-benefit analysis
10,781
Öffentlichkeitsarbeit
9,916
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9,387
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4,636
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3,940
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3,462
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2,411
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2,311
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2,270
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2,267
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2,033
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2,030
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1,976
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1,901
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1,896
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1,795
social media
1,711
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1,667
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1,660
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1,593
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1,592
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1,545
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1,522
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1,520
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1,496
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1,464
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1,462
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Greenstone, Michael
19
Smith, Vincent Kerry
14
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11
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9
Cutler, David M.
8
Hahn, Robert William
8
Moon, Seong Hyeok
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Pinto, Rodrigo
8
Robinson, Lisa A.
8
Yavitz, Adam
8
Allcott, Hunt
7
Gentzkow, Matthew Aaron
7
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7
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7
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6
Braghieri, Luca
6
Cao, Ruiqing
6
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6
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5
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5
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5
Leaf, Duncan Ermini
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International Labour Organization (ILO), United Nations
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USA / General Accounting Office
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Universität Mannheim
4
Center for Policy Research <Washington, DC>
3
Resources for the Future, Inc.
3
USA / Office of Air Quality Planning and Standards
3
Advertising Federation of America / Bureau of Research and Education
2
American Enterprise Institute for Public Policy Research
2
Brookings Institution
2
Environmental Law Institute
2
New York Times Company
2
OECD
2
Rand Corporation
2
USA / Economic Research Service
2
USA / Environmental Protection Agency
2
USA / Government Accountability Office
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USA / Subcommittee on Energy Policy, Natural Resources and Regulatory Affairs
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AEI-Brookings Joint Center for Regulatory Studies
1
American Council for Capital Formation
1
American Management Association
1
American Marketing Association
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Bertelsmann Stiftung
1
Brookhaven National Laboratory
1
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
1
California Wellness Foundation
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Cato Institute
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Central Board of Irrigation and Power, New Delhi
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1
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1
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1
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1
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1
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Working paper / National Bureau of Economic Research, Inc.
81
NBER working paper series
27
The journal of media economics
22
Journal of communication management : an international journal
20
American journal of agricultural economics
18
Journal of advertising research
18
ILO Working Papers
15
Working paper
15
JMM : the international journal on media management
14
Journal of benefit-cost analysis : JBCA
14
Journal of business ethics : JOBE
14
The journal of economic perspectives : EP ; a journal of the American Economic Association
13
CESifo working papers
12
Discussion paper / Centre for Economic Policy Research
12
Discussion paper series / IZA
12
The handbook of crisis communication
12
Agricultural and resource economics review : ARER
11
Review of environmental economics and policy
11
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
10
SpringerLink / Bücher
10
The American economic review
10
Academy of Management journal : AMJ
9
Business horizons
9
Harvard business review : HBR
9
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
9
The journal of law & economics
9
The review of financial studies
9
Yale journal on regulation
9
Handbook of social media management : value chain and business models in changing media markets
8
Journal of accounting and public policy
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
Technological forecasting & social change : an international journal
8
The energy journal
8
California management review
7
Corporate communications : an international journal
7
Economic review
7
Environmental & resource economics : the official journal of the European Association of Environmental and Resource Economists
7
Faculty research working paper series / John F. Kennedy School of Government, Harvard University
7
Information systems research : ISR
7
International journal of internet marketing and advertising : IJIMA
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ECONIS (ZBW)
2,457
USB Cologne (EcoSocSci)
101
EconStor
28
RePEc
20
OLC EcoSci
4
Other ZBW resources
1
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Towards a typology of strategies for user involvement
Krumsvik, Arne H.
- In:
Handbook of social media management : value chain and …
,
(pp. 657-670)
.
2013
Persistent link: https://www.econbiz.de/10009763874
Saved in:
2
Creative destruction : an exploratory study of how digitally native news nonprofits are innovating online
journalism
practices
Nee, Rebecca Coates
- In:
JMM : the international journal on media management
15
(
2013
)
1
,
pp. 3-22
Persistent link: https://www.econbiz.de/10009738739
Saved in:
3
Where is your blog?
Esteves, José
- In:
Business strategy review
19
(
2008
)
4
,
pp. 62-67
Persistent link: https://www.econbiz.de/10003788108
Saved in:
4
Die Obama-Methode : Strategien für die Mediengesellschaft ; was Wirtschaft und Politik von Barack Obama lernen können
Trankovits, Laszlo
-
2010
Persistent link: https://www.econbiz.de/10003893037
Saved in:
5
Users of the world, unite! : the challenges and opportunities of social media
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
53
(
2010
)
1
,
pp. 59-68
Persistent link: https://www.econbiz.de/10003953180
Saved in:
6
Reputation warfare
Gaines-Ross, Leslie
- In:
Harvard business review : HBR
88
(
2010
)
12
,
pp. 70-76
Persistent link: https://www.econbiz.de/10008779305
Saved in:
7
Best Buy's CEO on learning to love social media
Dunn, Brian J.
- In:
Harvard business review : HBR
88
(
2010
)
12
,
pp. 43-48
Persistent link: https://www.econbiz.de/10008779308
Saved in:
8
Den guten Ruf verteidigen
Gaines-Ross, Leslie
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
2
,
pp. 32-40
Persistent link: https://www.econbiz.de/10008809347
Saved in:
9
The Wiki factor : a study of reputation management
DiStaso, Marcia Watson
;
Messner, Marcus
;
Stacks, Don W.
- In:
New media and public relations
,
(pp. 121-133)
.
2007
Persistent link: https://www.econbiz.de/10003553365
Saved in:
10
CSR and new battle lines in online PR war : a case study of the energy sector and its discontents
McQueen, David
- In:
Corporate social responsibility in the digital age
,
(pp. 99-125)
.
2015
Persistent link: https://www.econbiz.de/10010513432
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