//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"USA"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Aktivierung im Sportsponsoring...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
USA
Management
46,243
Unternehmen
35,558
Relationship marketing
25,393
Beziehungsmarketing
25,368
Deutschland
11,573
Theorie
11,092
Theory
10,876
Consumer behaviour
9,558
Konsumentenverhalten
9,536
Germany
9,106
Enterprise
9,103
Kooperation
6,150
Sport
5,662
Customer satisfaction
5,511
Kundenzufriedenheit
5,498
United States
5,024
Sports
4,777
Cooperation
4,362
Strategisches Management
4,089
Service quality
4,061
Dienstleistungsqualität
4,047
management
3,543
Innovation
3,151
Managers
2,860
Brand management
2,847
Markenführung
2,846
Führungskräfte
2,833
Organisation
2,814
Welt
2,776
Marketing
2,767
Strategic management
2,749
World
2,722
Lieferantenmanagement
2,598
Supplier relationship management
2,597
Organizational change
2,572
Social Web
2,436
Social web
2,436
Electronic Commerce
2,430
Marketingmanagement
2,426
more ...
less ...
Online availability
All
Undetermined
589
Free
427
Type of publication
All
Book / Working Paper
3,530
Article
2,333
Journal
50
Other
8
Type of publication (narrower categories)
All
Article in journal
1,782
Aufsatz in Zeitschrift
1,782
Graue Literatur
560
Non-commercial literature
560
Working Paper
469
Arbeitspapier
456
Aufsatz im Buch
456
Book section
456
Lehrbuch
391
Textbook
382
Collection of articles of several authors
252
Sammelwerk
252
Hochschulschrift
214
Thesis
162
Aufsatzsammlung
142
Glossar enthalten
132
Glossary included
132
Case study
97
Fallstudie
97
Bibliografie enthalten
75
Bibliography included
75
Konferenzschrift
75
Conference proceedings
45
Ratgeber
40
Bibliographie
35
Fallstudiensammlung
35
Guidebook
34
Bibliografie
30
Dissertation u.a. Prüfungsschriften
29
CD-ROM, DVD
28
Reprint
21
research-article
21
Amtsdruckschrift
20
Government document
20
Handbook
17
Handbuch
17
Mehrbändiges Werk
17
Multi-volume publication
17
No longer published / No longer aquired
16
Collection of articles written by one author
15
more ...
less ...
Language
All
English
5,227
German
386
Undetermined
305
French
13
Italian
6
Spanish
3
Polish
1
Portuguese
1
Swedish
1
more ...
less ...
Author
All
Bloom, Nicholas
37
Van Reenen, John
32
Griffin, Ricky W.
17
Jarmin, Ronald S.
17
Smith, Alan D.
15
Haltiwanger, John C.
14
Humphreys, Brad R.
14
Peters, Thomas J.
14
Ferrell, Odies C.
13
Libecap, Gary D.
13
Ferrell, Linda
12
Stulz, René M.
12
Drucker, Peter F.
11
Miranda, Javier
11
Snell, Scott A.
11
Bateman, Thomas S.
10
Ebert, Ronald J.
10
Foster, Lucia
10
Manova, Kalina
10
Sun, Stephen Teng
10
Yu, Zhihong
10
Brynjolfsson, Erik
9
Certo, Samuel C.
9
Freeman, Richard B.
9
Hirt, Geoffrey A.
9
Patnaik, Megha
9
Sherman, Andrew J.
9
Steiner, George Albert
9
Tollison, Robert D.
9
Vogel, Harold L.
9
Waterman, Robert H.
9
Hirschey, Mark
8
Hyatt, Henry R.
8
Kinicki, Angelo
8
Kumar, V.
8
Pekkala Kerr, Sari
8
Steiner, John F.
8
Akcigit, Ufuk
7
Barth, Erling
7
Bertrand, Marianne
7
more ...
less ...
Institution
All
National Bureau of Economic Research
35
IGI Global
18
Edward Elgar Publishing
9
American Management Association
6
NetLibrary, Inc
4
OECD
4
Bertelsmann Stiftung
3
Harvard Graduate School of Business Administration
3
Institute for Operations Research and the Management Sciences
3
Springer Fachmedien Wiesbaden
3
USA / General Accounting Office
3
Academy of Management
2
American Academy of Arts and Sciences
2
American Chamber of Commerce in Germany
2
American Enterprise Institute for Public Policy Research
2
American Society for Public Administration
2
British Institute of Management
2
Brookings Institution
2
Droege & Comp. <Düsseldorf>
2
Financial Times Limited
2
Institut Arbeit und Technik
2
Institut für Weltwirtschaft
2
Institute of Management Sciences
2
International Conference on Management Science and Engineering Management <11., 2017, Kanazawa>
2
National Academy of Engineering
2
USA / Bureau of the Census
2
Universität Leipzig
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
ABC-CLIO INFORMATION SERVICES
1
AMACOM
1
Accounting and Economics in the New Economy Conference <2001, Cambridge, Mass.>
1
Administrative Staff College
1
Albert-Ludwigs-Universität Freiburg / Betriebswirtschaftliches Seminar
1
Alfred P. Sloan School of Management
1
All-India Management Association
1
American Assembly
1
American Council on Education
1
American Federation of Labor and Congress of Industrial Organizations / Industrial Union Department
1
American Management Association / Administrative Services Division
1
more ...
less ...
Published in...
All
Working paper / National Bureau of Economic Research, Inc.
146
Journal of sport management : the official journal of the North American Society of Sport Management
42
Discussion paper / Centre for Economic Policy Research
35
Harvard business review : HBR
29
NBER working paper series
29
International journal of sport management and marketing : IJSMM
26
International journal of hospitality management
23
Journal of business research : JBR
21
SpringerLink / Bücher
21
Academy of Management journal : AMJ
20
Sport marketing quarterly : preferred journal of the Sport Marketing Association
20
The journal of services marketing
20
Journal of business ethics : JOBE
18
The review of financial studies
18
McGraw-Hill series in management
17
Industrial marketing management : the international journal for industrial and high-tech firms
16
Journal of retailing and consumer services
16
CESifo working papers
14
California management review
14
The Oxford handbook of management theorists
13
The journal of finance : the journal of the American Finance Association
13
Working papers / Harvard Business School, Division of Research
13
Discussion paper
12
Harvard-Business-Manager : das Wissen der Besten
12
Journal of financial economics
12
Journal of the Academy of Marketing Science
12
Services marketing quarterly
12
Business horizons
11
Disaster management handbook
11
Europäische Hochschulschriften / 5
11
Journal of marketing
11
Journal of service research : JSR
11
Strategy & leadership : a publication of Strategic Leadership Forum
11
The review of economics and statistics
11
Journal of management history : JMH
10
Journal of sports economics
10
Management science : journal of the Institute for Operations Research and the Management Sciences
10
Production and operations management : an international journal of the Production and Operations Management Society
10
Sport management review
10
Academy of Management perspectives : AMP
9
more ...
less ...
Source
All
ECONIS (ZBW)
5,097
USB Cologne (EcoSocSci)
749
Other ZBW resources
26
EconStor
24
BASE
11
OLC EcoSci
8
RePEc
4
ArchiDok
2
more ...
less ...
Showing
1
-
10
of
5,921
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Linking fan values and sponsorship effectiveness : the case of old school values
Aiken, Damon
;
Sukhdial, Ajay
;
Kahle, Lynn R.
;
Downing, …
- In:
Sport marketing quarterly : preferred journal of the …
24
(
2015
)
1
,
pp. 56-66
Persistent link: https://www.econbiz.de/10010515316
Saved in:
2
The American view on Financial Fair Play
Maxcy, Joel
- In:
Contemporary research in sports economics : proceedings …
,
(pp. 57-73)
.
2014
Persistent link: https://www.econbiz.de/10010425688
Saved in:
3
Interracial workplace cooperation : evidence from the NBA
Price, Jopseh
;
Lefgren, Lars
;
Tappen, Henry
-
2009
Persistent link: https://www.econbiz.de/10003815466
Saved in:
4
Exploring fantasy
sports
and its fan base from a CRM perspective
Smith, Amber A.
;
Synowka, David P.
;
Smith, Alan D.
- In:
International journal of business innovation and research
4
(
2010
)
1/2
,
pp. 103-142
Persistent link: https://www.econbiz.de/10003953759
Saved in:
5
A sociological perspective of
sport
Leonard, Wilbert M.
-
1984
-
2. ed.
Persistent link: https://www.econbiz.de/10000318048
Saved in:
6
Developing winning baseball teams : a neural net analysis
Hall, Owen P.
;
Seaman, Samuel L.
- In:
International journal of sport management and marketing …
5
(
2009
)
3
,
pp. 277-294
Persistent link: https://www.econbiz.de/10003824305
Saved in:
7
Linking
sports
and sponsors
Wilber, Del
- In:
Journal of business strategy
9
(
1988
)
4
,
pp. 8-10
Persistent link: https://www.econbiz.de/10003706477
Saved in:
8
Entertainment industry economics : a guide for financial analysis
Vogel, Harold L.
-
2015
-
9. ed.
Persistent link: https://www.econbiz.de/10010481005
Saved in:
9
Entertainment industry economics : a guide for financial analysis
Vogel, Harold L.
-
2011
-
8. ed.
wagering, publishing performing arts,
sports
, theme parks, and toys and games. The eighth edition of Entertainment Industry …
Persistent link: https://www.econbiz.de/10008909704
Saved in:
10
An exploratory investigation of
sport
management
students' attraction to
sport
jobs
Todd, Samuel Y.
;
Andrew, Damon P. S.
- In:
International journal of sport management and marketing …
4
(
2008
)
4
,
pp. 323-337
Persistent link: https://www.econbiz.de/10003816657
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->