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Global Brand Management : Eine konzeptionell-empirische Analyse von Automobil-Markenimages in Brasilien, China, Deutschland, Russland und den USA
Stolle, Wulf - 2013
Brasilien, China, Deutschland, Russland und den USA. … Überlegungen und einer umfangreichen empirischen Erhebung in Brasilien, China, Deutschland, Russland und den USA, welche …
Persistent link: https://www.econbiz.de/10014016725
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Global Brand Management : eine konzeptionell-empirische Analyse von Automobil-Markenimages in Brasilien, China, Deutschland, Russland und den USA
Stolle, Wulf - 2013
Überlegungen und einer umfangreichen empirischen Erhebung in Brasilien, China, Deutschland, Russland und den USA, welche …
Persistent link: https://www.econbiz.de/10010442748
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Linkages between the foreign exchange markets of BRIC countries : Brazil, Russia, India and China; and the USA
Aroul, Ramya Rajajagadeesan; Swanson, Peggy Eubanks - In: Journal of emerging market finance 17 (2018) 3, pp. 333-353
Persistent link: https://www.econbiz.de/10011964835
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A cross-national comparison of brand perceptions of global franchise chains in the BRICS
Dant, Rajiv P.; Jeon, Hyo Jin; Mumdziev, Nada; … - In: Journal of marketing channels : ... distribution … 23 (2016) 4, pp. 196-216
Persistent link: https://www.econbiz.de/10011628591
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Germany, Europe and the crisis
Halevi, Joseph - In: PSL quarterly review 76 (2023) 306, pp. 215-223
This paper will put forward a number of economic considerations raised by the Russia-Ukraine conflict with the external …, Russia included, in the framework of the dynamics opened up by the BRICS countries. Points of view rather than conclusions …
Persistent link: https://www.econbiz.de/10014550852
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Does the value of global brands apply to both foreign and domestic-based global brands?
Westjohn, Stanford A.; Magnusson, Peter; Zhou, Joyce X. - In: Entrepreneurship in international marketing, (pp. 267-286). 2015
Persistent link: https://www.econbiz.de/10010493026
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Hide 'n' seek : driving disruption in skincare
McGregor, Lyn; Potocki, James - In: Market research best practice : 30 visions for the …, (pp. 539-552). 2007
Persistent link: https://www.econbiz.de/10003551957
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Competitive conditions affecting U.S. exports of medical technology to key emerging markets
Herman, Peter; Horowitz, Jeff; Torsekar, Mihir - 2018
Persistent link: https://www.econbiz.de/10011942451
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The big ten : The big emerging markets and how they will change our lives
Garten, Jeffrey E. - 1997
Persistent link: https://www.econbiz.de/10013490219