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USA
Konsumentenverhalten
78,408
Consumer behaviour
78,399
Theorie
8,767
Theory
8,764
Relationship marketing
8,666
Beziehungsmarketing
8,663
Brand management
7,282
Markenführung
7,281
Markenimage
6,481
Brand image
6,469
Online retailing
5,357
Online-Handel
5,355
Customer satisfaction
5,328
Kundenzufriedenheit
5,327
Social Web
4,523
Social web
4,523
United States
4,404
Online-Marketing
4,296
Internet marketing
4,287
Dienstleistungsqualität
4,235
Service quality
4,235
Brand
4,187
Markenartikel
4,144
Einzelhandel
4,018
Retail trade
3,982
Deutschland
3,512
Werbewirkung
3,496
Advertising effects
3,487
Germany
3,475
Electronic Commerce
3,448
E-commerce
3,391
Experiment
3,276
Emotion
3,114
Advertising
2,828
Werbung
2,822
Private consumption
2,792
Privater Konsum
2,791
Preismanagement
2,717
Pricing strategy
2,716
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532
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Lusk, Jayson L.
20
Stavins, Joanna
15
Agarwal, Sumit
14
Einav, Liran
14
Han, Heesup
13
Jang, Soocheong
13
McFadden, Daniel
13
Schuh, Scott
13
Tonsor, Glynn T.
12
Winter, Joachim
12
Goldsmith, Ronald E.
11
Handel, Benjamin R.
11
Heiss, Florian
11
Nayga, Rodolfo M.
11
Allcott, Hunt
10
Cawley, John H.
10
Dong, Diansheng
10
Kaiser, Harry M.
10
Kaplan, Greg
10
Kolstad, Jonathan T.
10
Roe, Brian
10
Baghestani, Hamid
9
Bronnenberg, Bart J.
9
Chomsisengphet, Souphala
9
Dubé, Jean-Pierre
9
Lennon, Sharron J.
9
Lusardi, Annamaria
9
Waldfogel, Joel
9
Carpenter, Jason M.
8
Finkelstein, Amy
8
Hawkins, Del I.
8
Kiser, Elizabeth K.
8
McFadden, Dawn Thilmany
8
Richards, Timothy J.
8
Souleles, Nicholas S.
8
Stewart, Hayden
8
Tucker, Catherine
8
Viswanathan, Madhu
8
Yoon, Sukki
8
Barber, Nelson
7
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National Bureau of Economic Research
51
American Marketing Association
8
Friedrich-Schiller-Universität Jena
4
USA / Bureau of Foreign and Domestic Commerce
4
Federal Reserve Bank of New York
2
IGI Global
2
INSEAD
2
USA / Economic Research Service
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A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
American Council on Consumer Interests
1
American Home Economics Association
1
American Management Association
1
American Management Asssociations
1
Boston College / Department of Economics
1
Brookings Institution
1
Bureau of Economic and Business Research <Champaign, Ill.>
1
Bureau of International Labor Affairs
1
Centre of Policy Studies
1
Chambre de commerce et d'industrie de Paris
1
Columbia University / Bureau of Applied Social Research
1
Consumer Culture Theory Conference <10., 2015, Fayetteville, Ark.>
1
Consumer Culture Theory Conference <2, 2007, Toronto>
1
Cornell University / Department of Applied Economics and Management
1
Department of Labor
1
Deutsches Historisches Institut Washington DC
1
Dhanāgār-Heeṅ-P̱raḥdeś-Daiy
1
Ecole des hautes études commerciales <Montréal> / Institut d'économie appliquée
1
European University Institute / Department of Economics
1
Fachhochschule Reutlingen / European School of Business
1
Federal Reserve Bank of Chicago / Research Dept
1
Federal Reserve Bank of San Francisco
1
Federal Reserve Bank of St. Louis
1
Federal Reserve System / Division of Research and Statistics
1
Global Development and Environment Institute
1
Goethe-Universität Frankfurt am Main
1
Information Resources Management Association
1
Institute of Marketing. Industrial Market Research, Ltd.
1
Japan Society <New York, NY>
1
Kanada / Corporate Services Research Branch
1
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Working paper / National Bureau of Economic Research, Inc.
249
Journal of consumer research : JCR ; an interdisciplinary bimonthly
146
Journal of retailing and consumer services
71
Journal of business research : JBR
68
Psychology & marketing
62
International journal of hospitality management
52
Journal of fashion marketing and management
52
NBER working paper series
51
American journal of agricultural economics
43
Journal of consumer affairs : official publication of the American Council on Consumer Interests
40
The American economic review
38
The journal of consumer marketing
38
International journal of consumer studies
37
Journal of international consumer marketing
33
Journal of marketing theory and practice
33
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
33
International journal of retail & distribution management
30
Sport marketing quarterly : preferred journal of the Sport Marketing Association
30
American economic journal : a journal of the American Economic Association
28
Journal of consumer behaviour : an international research review
28
International journal of sport management and marketing : IJSMM
25
Discussion paper / Centre for Economic Policy Research
24
Journal of sport management : the official journal of the North American Society of Sport Management
24
Journal of advertising research
23
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
23
Journal of the Academy of Marketing Science
23
Applied economics
22
Journal of food products marketing
22
Journal of advertising : official publication of the American Academy of Advertising
20
Journal of business ethics : JOBE
20
Journal of marketing
20
The review of economics and statistics
20
Journal of travel and tourism marketing
19
Services marketing quarterly
18
Finance and economics discussion series
17
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
17
Journal of hospitality marketing & management
17
The journal of product & brand management
17
The journal of services marketing
17
Young consumers : insight and ideas for responsible marketers
17
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ECONIS (ZBW)
4,449
USB Cologne (EcoSocSci)
6
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1
Purchase or pirate : a model of consumer intellectual property theft
McCorkle, Denny E.
;
Reardon, James
;
Dalenberg, Douglas …
- In:
Journal of marketing theory and practice
20
(
2012
)
1
,
pp. 73-86
Persistent link: https://www.econbiz.de/10009509171
Saved in:
2
Stop the music!
Sheehan, Brian
;
Tsao, James
;
Pokrywczynski, James
- In:
Journal of advertising research
52
(
2012
)
3
,
pp. 309-321
Persistent link: https://www.econbiz.de/10009663642
Saved in:
3
Evaluating digital piracy intentions on behaviors
Taylor, Steven A.
- In:
The journal of services marketing
26
(
2012
)
7
,
pp. 472-483
Persistent link: https://www.econbiz.de/10009672322
Saved in:
4
Preventing digital music piracy : the carrot or the stick?
Sinha, Rajiv K.
;
Mandel, Naomi
- In:
Journal of marketing
72
(
2008
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10003642953
Saved in:
5
Latent estimation of piracy quality and its effect on revenues and distribution : the case of motion pictures
Koschmann, Anthony
;
Qian, Yi
-
2020
Persistent link: https://www.econbiz.de/10012289169
Saved in:
6
Copyright enforcement : evidence from two field experiments
Luo, Hong
;
Mortimer, Julie Holland
-
2016
Persistent link: https://www.econbiz.de/10011456349
Saved in:
7
Infringing use as a path to legal consumption : evidence from a field experiment
Luo, Hong
;
Mortimer, Julie Holland
-
2019
Persistent link: https://www.econbiz.de/10011982565
Saved in:
8
File sharing as conditional cooperation : evidence from a framed field experiment
Hardy, Wojciech
;
Krawczyk, Michał
;
Tyrowicz, Joanna
- In:
Applied economics letters
26
(
2019
)
2
,
pp. 91-96
Persistent link: https://www.econbiz.de/10012204139
Saved in:
9
What can the FTC's section 6(b) PAE study teach US? : a practical review of the study's methodology, results, and policy recommendations
Layne-Farrar, Anne
- In:
Journal of competition law & economics
13
(
2017
)
2
,
pp. 191-224
Persistent link: https://www.econbiz.de/10011723912
Saved in:
10
Copyright enforcement : evidence from two field experiments
Luo, Hong
;
Mortimer, Julie Holland
-
2016
Persistent link: https://www.econbiz.de/10011514790
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