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Reports findings from a research designed to investigate the main issues of the current human resource (HR) performance evaluation systems in over 150 UK‐based quality‐focused organisations. The study identified the main characteristics of HR performance evaluation systems currently...
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McCarthy′s 4Ps mix has increasingly come under attack with the result that different marketing mixes have been put forward for different marketing contexts. Contends that the numerous and ad hoc conceptualizations undermine the concept of the marketing mix and proposes that Booms and...
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