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United States
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Runyan, Rodney C.
11
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Antun, John M.
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Campbell, Jeffrey
1
Chung, Jae-eun
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Costen, Wanda
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Dong, Baobao
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Dröge, Cornelia
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Frash, Robert
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Fu, Wei
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Ge, Baoshan
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Liang, Beichen
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Line, Nathan D.
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Mosier, Jon
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Entrepreneurship, theory and practice : ET & P
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International marketing review
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ECONIS (ZBW)
11
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1
A resource-based view of the small firm
Runyan, Rodney C.
;
Huddleston, Patricia
;
Swinney, Jane L.
- In:
Qualitative market research : an international journal
10
(
2007
)
4
,
pp. 390-402
Persistent link: https://www.econbiz.de/10003739522
Saved in:
2
The use of sport celebrities in advertising : a replication and extension
Ruihley, Brody J.
;
Runyan, Rodney C.
;
Lear, Karen E.
- In:
Sport marketing quarterly : preferred journal of the …
19
(
2010
)
3
,
pp. 132-142
Persistent link: https://www.econbiz.de/10008667181
Saved in:
3
Channel relationship factors in cross-cultural contexts : antecedents of satisfaction in a retail setting
Runyan, Rodney C.
;
Sternquist, Brenda J.
;
Chung, Jae-eun
- In:
Journal of business research : JBR
63
(
2010
)
11
,
pp. 1186-1195
Persistent link: https://www.econbiz.de/10008696675
Saved in:
4
Predicting downtown and small business success : a resource-based view
Runyan, Rodney C.
-
2005
Persistent link: https://www.econbiz.de/10003953004
Saved in:
5
The relationships of social capital to downtown and retailer performance : do tourists towns differ from nontourist towns?
Dröge, Cornelia
;
Huddleston, Patricia
;
Runyan, Rodney C.
- In:
Tourism analysis : an interdisciplinary tourism & …
16
(
2011
)
5
,
pp. 557-570
Persistent link: https://www.econbiz.de/10009500327
Saved in:
6
The moderating effect of family-ownership on firm performance : an examination of entrepreneurial orientation and social capital
Campbell, Jeffrey
;
Line, Nathan
;
Runyan, Rodney C.
; …
- In:
Journal of small business strategy
21
(
2010/11
)
2
,
pp. 27-45
Persistent link: https://www.econbiz.de/10009549109
Saved in:
7
The effect of culture on the context of ad pictures and ad persuasion : the role of context-dependent and context-independent thinking
Liang, Beichen
;
Runyan, Rodney C.
;
Fu, Wei
- In:
International marketing review
28
(
2011
)
4
,
pp. 412-434
Persistent link: https://www.econbiz.de/10009305321
Saved in:
8
What is cool? : operationalizing the construct in an apparel context
Runyan, Rodney C.
;
Noh, Mijeong
;
Mosier, Jon
- In:
Journal of fashion marketing and management
17
(
2013
)
3
,
pp. 322-340
Persistent link: https://www.econbiz.de/10009784776
Saved in:
9
Where everybody knows your name : homophily in restaurant atmospherics
Line, Nathan D.
;
Runyan, Rodney C.
;
Costen, Wanda
; …
- In:
Journal of hospitality marketing & management
21
(
2012
)
1/2
,
pp. 1-19
Persistent link: https://www.econbiz.de/10008909948
Saved in:
10
Entrepreneurial orientation in cross-cultural research : assessing measurement invariance in the construct
Runyan, Rodney C.
;
Ge, Baoshan
;
Dong, Baobao
;
Swinney, …
- In:
Entrepreneurship, theory and practice : ET & P
36
(
2012
)
4
,
pp. 819-836
Persistent link: https://www.econbiz.de/10009581345
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