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Rios de Haro, Manuel; Opazo-Basáez, Marco; … - In: International journal of business environment : IJBE 10 (2019) 4, pp. 329-345

Persistent link: https://www.econbiz.de/10012144622

The performance implications of planning, implementation, and evolution of firms' customer and competitor orientations

Foreman, Jeff; Donthu, Naveen; Henson, Steven E.; … - In: Journal of marketing theory and practice 22 (2014) 4, pp. 349-365

Persistent link: https://www.econbiz.de/10010510254

The long-term performance consequences of responsive and proactive market orientation and innovation orientation : an empirical investigation of U.S. companies

Jäger, Nikolai Alexander - 2015

Persistent link: https://www.econbiz.de/10011308711

Szenarien des Convenience-Marktes : wettbewerbsstrategische Positionierung logistischer Mittler am Beispiel von Tank-Shops

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Die Quick Response-Strategie - Der Weg zu einer marktorientierten Unternehmenspolitik in der Textilwirtschaft?

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Gaining insight into membership strategy : competitive advantage by shaping institutions

Brandt, Thiemo; Bresser, Rudi K. F. - 2012

Institutions matter greatly in the development of competitive advantage. Different institutional strategies to manipulate and shape institutions are discussed in the literature. This paper aims at extending the existing conceptual model of membership strategy. Despite being referenced...