The low-cost green car (LCGC) is becoming one of interesting research topics in the automobile industry along with its unique characteristics of a vehicle product, tax incentives, and industry growth. The characteristics of this green product and its economic value are ultimately shifting...

To what extent did external events and news versus the candidates' own actions drive the 2016 election outcome? And were candidates misled if they focused on traditional market research versus the newer probabilistic polls? Based on the dynamic political will formation framework, the authors...

Online Retailing or E-tailing is a revolution that has taken the world by storm, consumers have become the king of the trade and everyday there are new innovations being put in front of the public gaze. This study attempts to chart out the prevalent market situation for E-tailing in India and...

The purpose of this study is to determine the propensity, in selected high technology industries, to engage in international sales. Previous studies have investigated the propensity to export (no versus yes) and the propensity to participate in international business activities (no versus yes)...

The relationship between firm characteristics and international sales in high technology companies is investigated. Whereas previous research examines the impact of firm characteristics on the propensity to export or propensity to engage in international business, no research to date examines...

We study the impact of expert reviews on the demand for HIV treatments. A novel feature of our study is that we observe two reviews for each HIV drug and focus attention on consumer responses when experts disagree. Reviews are provided by both a doctor and an activist in the HIV lifestyle...

When in-store display influences consumer choices, shelf space allocation can be strategically used by retailers to extract payments from manufacturers. The paper finds that manufacturers with better brand names have higher willingness-to-pay for shelf spaces. Shelf space fees soften inter-brand...

Despite its massive size, little research regarding the global seafood industry exists from a marketing perspective. In this study, differences between processors who use international or global sourcing and processors who use domestic sourcing are investigated. The results indicate that few...

Economics has long studied how consumers respond to the disclosure of information about firms. We study a case in which the disclosed information is unrelated to the product or firm leadership, but which could still potentially affect consumer patronage through the mechanism of repugnance, as...