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Customer rage back-story : linking needs-based cognitive appraisal to service failure type
Surachartkumtonkun, Jiraporn; Patterson, Paul G.; … - In: Journal of retailing 89 (2013) 1, pp. 72-87
Persistent link: https://www.econbiz.de/10009732740
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Third party customers infecting other customers for better or for worse
Tombs, Alastair G.; McColl-Kennedy, Janet R. - In: Psychology & marketing 30 (2013) 3, pp. 277-292
Persistent link: https://www.econbiz.de/10009728496
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Competing through service innovation : the role of bricolage and entrepreneurship in project-oriented firms
Salunke, Sandeep; Weerawardena, Jay; McColl-Kennedy, … - In: Journal of business research : JBR 66 (2013) 8, pp. 1085-1097
Persistent link: https://www.econbiz.de/10009756189
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Health care customer value cocreation practice styles
McColl-Kennedy, Janet R.; Vargo, Stephen L.; Dagger, … - In: Journal of service research : JSR 15 (2012) 4, pp. 370-389
Persistent link: https://www.econbiz.de/10009673031
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Killing two birds with one stone : cross-selling during service delivery
Patterson, Paul G.; Yu, Ting; Kimpakorn, Narumon - In: Journal of business research : JBR 67 (2014) 9, pp. 1944-1952
Persistent link: https://www.econbiz.de/10010379204
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Determinants of pre-purchase information search effort for management consulting services
Dawes, Philip L.; Dowling, Grahame R.; Patterson, Paul G. - 1990
Persistent link: https://www.econbiz.de/10000847224
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Marketing theory and applications ; 2010=Vol. 21
Brady, Michael K. (contributor) - 2010
Persistent link: https://www.econbiz.de/10009377649
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Service sweethearting : its antecedents and customer consequences
Brady, Michael K.; Voorhees, Clay M.; Brusco, Michael J. - In: Journal of marketing 76 (2012) 2, pp. 81-98
Persistent link: https://www.econbiz.de/10009737486