Third party customers infecting other customers for better or for worse
Year of publication: |
2013
|
---|---|
Authors: | Tombs, Alastair G. ; McColl-Kennedy, Janet R. |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 30.2013, 3, p. 277-292
|
Subject: | Emotion | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | Experiment | USA | United States |
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