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Universitäre Forschung
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Expanding disciplinary space : on the potential of critical marketing
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Journal of marketing management : MM
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Working the limits of method : the possibilities of critical reflexive practice in marketing and consumer research
Bettany, Shona
;
Woodruffe-Burton, Helen
- In:
Journal of marketing management : MM
25
(
2009
)
7/8
,
pp. 661-679
Persistent link: https://www.econbiz.de/10003886218
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Working the limits of method : the possibilities of critical reflexive practice in marketing and consumer research
Bettany, Shona
;
Woodruffe-Burton, Helen
- In:
Expanding disciplinary space : on the potential of …
,
(pp. 27-44)
.
2013
Persistent link: https://www.econbiz.de/10010199671
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