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~subject:"Unternehmenserfolg"
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Unternehmenserfolg
Marketingmanagement
17,142
Marketing management
16,551
Investitionsentscheidung
9,113
Investment decision
8,428
Theorie
4,975
Theory
4,935
Marketing
3,586
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2,714
Consumer behaviour
2,615
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2,429
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2,399
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2,272
USA
2,233
United States
2,138
Relationship marketing
1,937
Beziehungsmarketing
1,929
Brand management
1,411
Markenführung
1,403
Strategisches Management
1,396
Firm performance
1,323
Online-Marketing
1,216
Internet marketing
1,176
Innovation
1,171
Strategic management
1,111
Presseverlag
1,067
Press publisher
1,053
KMU
934
SME
928
Internationales Marketing
766
International marketing
754
Social Web
744
Social web
744
Marktforschung
706
Werbung
706
Innovationsmanagement
691
Realoptionsansatz
676
Real options analysis
673
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666
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Laukkanen, Tommi
8
O'Cass, Aron
8
Brettel, Malte
7
Morgan, Neil A.
7
Kovner, Anna
6
Bodlaj, Mateja
5
Boso, Nathaniel
5
Chen, Henry
5
Gnizy, Itzhak
5
Gompers, Paul A.
5
Hirvonen, Saku
5
Kogan, Leonid
5
Liu, Hefu
5
Mohammad Falahat
5
Ngo, Liem Viet
5
Papanikolaou, Dimitris
5
Parnell, John A.
5
Reijonen, Helen
5
Repenning, Nelson P.
5
Siliverstovs, Boriss
5
Thurasamy Ramayah
5
Agyapong, Ahmed
4
Bachmann, Ruediger
4
Bayer, Christian
4
Cadogan, John W.
4
Chung, Henry F. L.
4
Crick, Dave
4
Didonet, Simone Regina
4
Doraszelski, Ulrich
4
Engelen, Andreas
4
Frösén, Johanna
4
Henderson, Rebecca
4
Hua, Zhongsheng
4
Jaakkola, Matti
4
Javalgi, Rajshekhar G.
4
Kancs, D'Artis
4
Ke, Weiling
4
Khan, Huda
4
Lerner, Joshua
4
Mahmoud, Mahmoud Abdulai
4
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National Bureau of Economic Research
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Verlag Dr. Kovač
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Erasmus Research Institute of Management
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IGI Global
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Melbourne Business School
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RWTH Aachen
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Renessans Kapital <Moskau>
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Springer Fachmedien Wiesbaden
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Univerza v Mariboru / Ekonomsko-Poslovna Fakulteta
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Journal of business research : JBR
59
Industrial marketing management : the international journal for industrial and high-tech firms
43
Journal of strategic marketing
31
The journal of business & industrial marketing
20
Cogent business & management
17
International marketing review
15
International entrepreneurship and management journal
13
International business review : the official journal of the European International Business Academy
12
Journal of the Academy of Marketing Science
12
Working paper / National Bureau of Economic Research, Inc.
11
European journal of marketing : EJM
10
Marketing intelligence & planning
10
International journal of hospitality management
9
NBER working paper series
9
International journal of economic perspectives : IJEP
8
Journal of international marketing
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of global marketing
7
Journal of marketing management : MM
7
Australasian marketing journal
6
International journal of business and globalisation : IJBG
6
International journal of business performance management
6
Journal of Asian finance, economics and business : JAFEB
6
Journal of business ethics : JOBE
6
Journal of research in marketing and entrepreneurship
6
Journal of retailing and consumer services
6
NBER Working Paper
6
AMS review : official publication of the Academy of Marketing Science
5
IEEE transactions on engineering management : EM
5
International journal of business innovation and research : IJBIR
5
International journal of economics and finance
5
International journal of innovation management
5
International journal of trade and global markets
5
Journal of enterprising culture
5
Journal of entrepreneurship in emerging economies
5
Journal of marketing
5
Management decision : MD
5
Management research review
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SpringerLink / Bücher
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The marketing review
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ECONIS (ZBW)
1,329
EconStor
2
USB Cologne (EcoSocSci)
1
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1
Putting the cart before the horse : short-term performane concerns as drivers of marketing-related investments
Charkavarty, Anindita
;
Grewal, Rajdeep
- In:
Handbook of marketing and finance
,
(pp. 269-292)
.
2012
Persistent link: https://www.econbiz.de/10009552406
Saved in:
2
Das Erfolgsproblem der Zeitungsunternehmung : eine betriebswirtschaftliche Studie
Stetter, Wilhelm
-
1957
Persistent link: https://www.econbiz.de/10000155559
Saved in:
3
Who owns the press? : investigating public vs. private ownership of America's newspapers
Pardue, Mary Jane
-
2010
Persistent link: https://www.econbiz.de/10008700029
Saved in:
4
Thinking about stakeholders : compensation arrangements of media companies and their performance
Shao, Guosong
- In:
JMM : the international journal on media management
12
(
2010
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10008653938
Saved in:
5
Organizational changes in newspaper firms and their relation to performance
Weezel, Aldo van
- In:
JMM : the international journal on media management
11
(
2009
)
3/4
,
pp. 144-152
Persistent link: https://www.econbiz.de/10003926650
Saved in:
6
Business paradoxes, black boxes, and big data : beyond organizational ambidexterity : essays on ambidexterity as a multilevel concept
Bøe-Lillegraven, Tor
-
2016
-
1. edition
Persistent link: https://www.econbiz.de/10011526634
Saved in:
7
Corporate entrepreneurship, disruptive business model innovation adoption, and its performance : the case of the newspaper industry
Karimi, Jahangir
;
Walter, Zhiping
- In:
Long range planning : LRP ; international journal of …
49
(
2016
)
3
,
pp. 342-360
Persistent link: https://www.econbiz.de/10011508335
Saved in:
8
Entrepreneurial strategy-making mode and performance : a study of the newspaper industry
Weezel, Aldo van
-
2008
Persistent link: https://www.econbiz.de/10003828968
Saved in:
9
What drives media bias? : new evidence from recent newspaper closures
Agirdas, Cagdas
- In:
The journal of media economics
28
(
2015
)
3
,
pp. 123-141
Persistent link: https://www.econbiz.de/10011350739
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10
Why are traditional newspaper publishers still surviving in the digital era? : the impact of long-term trends on the Flemish newspaper industry's financing, 1990-2014
Van der Burg, Miriam
;
Bulck, Hilde van den
- In:
Journal of media business studies
14
(
2017
)
2
,
pp. 82-115
Persistent link: https://www.econbiz.de/10011886789
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