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Prior research has shown that early development of marketing capabilities enable firms to achieve competitive advantage. The entrepreneurial orientation of the firm acts as a catalyst and impacts the market orientation and the marketing capabilities of the firm in a positive way. A high level of...
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Providing a global survey of public policies and programs for building national and regional ecosystems of science and technology based entrepreneurial development, this book offers a unique analysis of the advances, over the last several decades and in light of the experiential knowledge gained...
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