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~subject:"Unternehmensethik"
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Unternehmensethik
Corporate social responsibility
16
Business ethics
15
Ethics
14
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13
Ethik
13
Marketing
13
USA
8
United States
8
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7
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5
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5
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3
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2
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2
Consumer empowerment
2
Corporate ethics
2
Economic policy
2
Environmental concern
2
Environmental psychology
2
Gemeinwohl
2
International marketing
2
Internationales Marketing
2
Marketing social responsibility
2
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2
Messung
2
Perceived marketplace influence
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English
14
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Murphy, Patrick E.
14
Laczniak, Gene R.
7
Demuijnck, Geert
2
Enderle, Georges
2
Harris, Fiona
1
Prothero, Andrea
1
Schlegelmilch, Bodo B.
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Journal of business research : JBR
2
AMS review : official publication of the Academy of Marketing Science
1
Business & professional ethics journal
1
Business transformation for a sustainable future
1
Edward Elgar E-Book Archive
1
Handbook on ethics and marketing
1
Journal of business ethics : JOBE
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Macromarketing - a global focus ; Vol. 2
1
Marketing theory : a student text
1
Studies in transatlantic business ethics
1
The SAGE handbook of international marketing
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1
Marketing ethics
Murphy, Patrick E.
- In:
Marketing theory : a student text
,
(pp. 83-98)
.
2010
Persistent link: https://www.econbiz.de/10003950811
Saved in:
2
The relevance of responsibility to ethical business decisions
Murphy, Patrick E.
- In:
Journal of business ethics : JOBE
90
(
2009
),
pp. 245-252
Persistent link: https://www.econbiz.de/10003986857
Saved in:
3
Ethics and corporate social responsibility for marketing in the global marketplace
Enderle, Georges
;
Murphy, Patrick E.
- In:
The SAGE handbook of international marketing
,
(pp. 504-531)
.
2009
Persistent link: https://www.econbiz.de/10003792181
Saved in:
4
Normative perspectives for ethical and socially responsible marketing
Laczniak, Gene R.
;
Murphy, Patrick E.
-
2009
Persistent link: https://www.econbiz.de/10003876280
Saved in:
5
Ethics in marketing : international cases and perspectives
Murphy, Patrick E.
;
Laczniak, Gene R.
;
Prothero, Andrea
-
2012
Persistent link: https://www.econbiz.de/10009491926
Saved in:
6
Marketing ethics and CSR in marketing : research challenges for the next decades
Laczniak, Gene R.
;
Murphy, Patrick E.
- In:
Handbook on ethics and marketing
,
(pp. 1-14)
.
2015
Persistent link: https://www.econbiz.de/10011301249
Saved in:
7
Corporate social responsibility and corporate social irresponsibility : introduction to a special topic section
Murphy, Patrick E.
;
Schlegelmilch, Bodo B.
- In:
Journal of business research : JBR
66
(
2013
)
10
,
pp. 1807-1813
Persistent link: https://www.econbiz.de/10009772366
Saved in:
8
Stakeholder theory and marketing : moving from a firm-centric to a societal perspective
Laczniak, Gene R.
;
Murphy, Patrick E.
- In:
Journal of public policy & marketing : JPP & M ; an …
31
(
2012
)
2
,
pp. 284-292
Persistent link: https://www.econbiz.de/10009679199
Saved in:
9
Retail practitioners' views vs. ideal theoretical positions concerning ethical business practices with garment suppliers
Demuijnck, Geert
;
Murphy, Patrick E.
- In:
Business & professional ethics journal
41
(
2022
)
1
,
pp. 59-92
Persistent link: https://www.econbiz.de/10013191853
Saved in:
10
Ethics in marketing : international cases and perspectives
Murphy, Patrick E.
;
Laczniak, Gene R.
;
Harris, Fiona
-
2017
-
Second edition
Persistent link: https://www.econbiz.de/10011586737
Saved in:
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