This study examine sthe effects of a number of contextual factors on risky new venture decisions.These factors include the source of funding for a proposed venture and the entrepreneur’s own risk propensities, perceptions, and skills.Following a brief discussion of the risk construct, it is...

Risk plays an important role in entrepreneurial decision-making, yet the literature lacks sufficient empirical research to assess the ways in which elements of risk perceptions influence the entrepreneurs' venture decisions. Given the failure rate of new ventures and the rapidly-changing markets...