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Will there be disruptive innovation? : identifying profitable niche segments and product designs for small- and medium-sized companies and startups
Choi, Hyunhong; Ahn, Joongha; Woo, JongRoul - In: IEEE transactions on engineering management : EM 69 (2022) 5, pp. 2057-2072
Persistent link: https://www.econbiz.de/10013431078
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Firm newness, product novelty and aesthetic failure
Laplume, André O.; Srivastava, Manish K. - In: Management decision : MD 52 (2014) 10, pp. 1952-1967
Persistent link: https://www.econbiz.de/10010462686
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The Importance of Design Thinking in a Start-Up
Gerson, Errol - 2015
At the core of any ‘startup' is the goal to discern, identify and satisfy an unmet opportunity in the market. At the core of design there's a passion to create an innovative vision for the future. Being a designer and being a designer in a ‘startup' are two very different things, and it...
Persistent link: https://www.econbiz.de/10013020463
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Designing a dangerous unicorn : lessons from the Theranos case
Straker, Karla; Peel, Sean; Nusem, Erez; Wrigley, Cara - In: Business horizons 64 (2021) 4, pp. 525-536
Persistent link: https://www.econbiz.de/10012590517
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Design thinking and startup incubators : towards a co-creation model for humanizing the new product development process
Pattnaik, Pinaki Nandan; Shukla, Mahendra Kumar; … - In: Rutgers business review 5 (2020) 3, pp. 364-383
Persistent link: https://www.econbiz.de/10012626123
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Design Thinking for New Business Contexts : A Critical Analysis through Theory and Practice
Huang, Yujia; Hands, David - 2022
turbulent business contexts, that includes the themes of sustainability, branding and organisational innovation. At its core, it … innovation. Featuring case studies and learning tasks, the book presents design thinking for readers as an organisational …
Persistent link: https://www.econbiz.de/10013188385
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Design thinking as a catalyst for technology start-ups
Soyupak, Ozan; Bagli, Humanur - 2019
Persistent link: https://www.econbiz.de/10012145333
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Entrepreneurial design : the role of design as driver of entrepreneurial opportunity generation and assessment
García, Laura Mata; Deserti, Alessandro; Teixeira, Carlos - In: International journal of entrepreneurship and … 21 (2017) 1/2, pp. 64-85
Persistent link: https://www.econbiz.de/10011737532
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Creating a value driven entrepreneurship opportunity using design thinking and 'servitisation'
Collins, Hilary - In: Embracing Sustainability Management Through Excellence …, (pp. 200-216). 2024
Persistent link: https://www.econbiz.de/10014584575
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Design Thinking and Startup Incubators : Towards a Co-Creation Model for Humanizing the New Product Development Process
Pattnaik, Pinaki Nandan; Shukla, Mahendra Kumar; … - 2021
both back end and front-end of innovation. Our study provides interesting implications for the startups, as well as …, contributes to the debate of the impact of design thinking on innovation from an emerging economy perspective. Our study also …
Persistent link: https://www.econbiz.de/10013230800