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High-Tech-Marketing in kleinen und mittleren Unternehmen
Zentgraf, Christian - 1999
Persistent link: https://www.econbiz.de/10001370927
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Fostering entrepreneurial investment decision in medical technology ventures in a changing business environment
Keppler, Sonja Bettina; Olaru, Marieta; Marin, Georgiana - In: Amfiteatru economic : an economic and business research … 17 (2015) 38, pp. 390-407
This paper presents the results obtained from a survey among public and private venture capitalists from countries which attract a large amount of venture capital investment: Germany, Switzerland, Austria and Israel. The objective is to investigate venture capitalists’ investment criteria for...
Persistent link: https://www.econbiz.de/10011820298
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Healthcare entrepreneurship and management : a comprehensive guide for biomedical engineers and entrepreneurs
Chanda, Arnab; Gupta, Shubham - 2025
Persistent link: https://www.econbiz.de/10015068723
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Life Science Venturing : Herausforderung - Spezifika - Prozess
Becker, Jochen (ed.); Villinger, Thomas R. (ed.) - 2017
Marketing und Vertrieb, bis zur Herausforderung bei der Führung gewachsener Unternehmen aus den Bereichen Medizintechnik … Zulassungsmanagement Qualitätsmanagement Marketing- und Vertriebsstrategien Finanzierung von Life-Science-Unternehmen Best …
Persistent link: https://www.econbiz.de/10012402009
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Life Science Venturing : Herausforderung - Spezifika - Prozess
Becker, Jochen (ed.); Villinger, Thomas R. (ed.) - 2017
Persistent link: https://www.econbiz.de/10011533287
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Evaluation of technology-based business proposals by venture capital investors : example of healthcare sector
Walicka, Monika - In: Annales Universitatis Mariae Curie-Skłodowska / H 48 (2014) 3, pp. 371-382
Persistent link: https://www.econbiz.de/10011500185
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Drivers for SMEs participation in entrepreneurial ecosystems : evidence from health tech ecosystem in Northern Finland
Tabas, Abdollah Mohammadparast; Kansheba, Jonathan Mukiza; … - In: Baltic journal of management : BJM 17 (2022) 6, pp. 1-18
Persistent link: https://www.econbiz.de/10014330658
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Technology 2010! When markets and technology meet ...
Achtmann, Eric - In: Marketing 2010! : Impulse für das Marketing der …, (pp. 31-36). 2006
Persistent link: https://www.econbiz.de/10003377827
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Die Besonderheiten des Gründungsmarketings für Technologieunternehmen
Benkenstein, Martin; Stenglin, Ariane von - In: Entrepreneurial Marketing : Besonderheiten, Aufgaben …, (pp. 185-199). 2008
Persistent link: https://www.econbiz.de/10003600437
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How marketing capabilities shape entrepreneurial firm's performance? : evidence from new technology based firms in turkey
Qureshi, Muhammad Shahid; Aziz, Nergis; Mian, Sarfraz A. - In: Journal of Global Entrepreneurship Research : JGER 7 (2017) 15, pp. 1-15
Prior research has shown that early development of marketing capabilities enable firms to achieve competitive advantage …. The entrepreneurial orientation of the firm acts as a catalyst and impacts the market orientation and the marketing … calculated risks and be proactive in their marketing- related activities. The marketing activity of the firm becomes …
Persistent link: https://www.econbiz.de/10011684426