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Die Bedeutung von Kreativität im Eigenschaftsansatz.- Kreativität im Kontext populärer Managementliteratur -- Zur Messung von Kreativität -- Das kreative Potenzial von Entrepreneuren -- Kreatives Potenzial und Erfolg -- Kausalanalyse mit Hilfe eines Strukturgleichungsmodells zu den latenten...
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The interaction between business game players and business games is a simulation of an interaction with the complex system of an enterprise. Typically the player has the feeling of being confronted by extreme complexity, that can be neither defined at the present time nor adequately managed. In...
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11 Towards more synergy in entrepreneurial competence research in entrepreneurship education12 Learning fictions or facts? Moving from case studies to the impact-based method; 13 The personal dimension of an entrepreneurial competence: an approach from the Spanish basic education context; 14...
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The concept of customer loyalty has come to play an important role in established businesses. It is a well-known fact that a higher level of customer loyalty leads to greater company success. As a result, instruments of Relationship Marketing and the role played by trust and the creation of...
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Introduction / Alain Fayolle -- Part I. Rethinking entrepreneurship education research -- Toward rigour and relevance in entrepreneurship education research / Bruce Martin, Dirk De Clercq and Benson Honig -- Dealing with the inconsistency of studies in entrepreneurship education effectiveness: a...
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