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Value-in-context in crowdfunding ecosystems : how context frames value co-creation
José Quero, María; Ventura, Rafael; Kelleher, Carol - In: Service business 11 (2017) 2, pp. 405-425
Persistent link: https://www.econbiz.de/10011732388
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Employee entrepreneurial behaviour in SME service development : a qualitative study on effectuation
Häkkinen, Reija A.; Kansikas, Juha - In: International journal of entrepreneurship and small … 53 (2024) 1, pp. 42-69
Persistent link: https://www.econbiz.de/10015066871
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Co-creative entrepreneurship
Karami, Masoud; Read, Stuart - In: Journal of business venturing 36 (2021) 4, pp. 1-16
Persistent link: https://www.econbiz.de/10012591687
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A dynamic market conceptualization for entrepreneurial marketing : the co-creation of opportunities
Whalen, Peter S.; Akaka, Melissa Archpru - In: Journal of strategic marketing 24 (2016) 1, pp. 61-75
Persistent link: https://www.econbiz.de/10011580587
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Sport entrepreneurship and value co-creation in times of crisis : the covid-19 pandemic
Ratten, Vanessa; Braga, Vitor; Marques, Carla Susana da … - In: Journal of business research : JBR 133 (2021), pp. 265-274
Persistent link: https://www.econbiz.de/10012590292
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Inversions of service-dominant logic
Vargo, Stephen L.; Lusch, Robert F. - In: Marketing theory 14 (2014) 3, pp. 239-248
Persistent link: https://www.econbiz.de/10010461928
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Service-dominant logic perspective on technology-based business incubator
Yuliana, Eka; Putro, Utomo Sarjono; Hermawan, Pri; … - In: Cogent business & management 11 (2024) 1, pp. 1-25
from a focus on products to a focus on services. This study offers an extensive literature analysis on technology … and services provided by Bandung Techno Park. The study highlights the significance of comprehending service …-dominant logic principles while evaluating and improving services in technology-based business incubators. Furthermore, it emphasizes …
Persistent link: https://www.econbiz.de/10014527114
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Managing start-up : incumbent digital solution co-creation : a four-phase process for intermediation in innovative contexts
Garcia Martin, Patricia Carolina; Sjödin, Rönnberg David - In: Industry and innovation 31 (2024) 5, pp. 579-605
Persistent link: https://www.econbiz.de/10014554203
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Assessing value co-creation and new product success from cultural orientations and relationship marketing perspectives
Sulhaini; Sulaimiah - In: Journal of relationship marketing : innovations & … 16 (2017) 1, pp. 21-39
Persistent link: https://www.econbiz.de/10011820556
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Value co-creation in social ventures : a missing link in the effectual logic-performance relationship
Yang, Xiaoming; Bass, Erin; Pleggenkuhle-Miles, Erin G.; … - In: Journal of social entrepreneurship 15 (2024) 2, pp. 791-810
Persistent link: https://www.econbiz.de/10015048270