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Social-psychological significance of store space
Markin, Rom J.; Lillis, Charles M.; Narayana, Chem L. - In: Journal of retailing 52 (1976) 1, pp. 43-54,94
Persistent link: https://www.econbiz.de/10002427870
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Consumer behavior : a cognitive orientation
Markin, Rom J. - 1974
Persistent link: https://www.econbiz.de/10000042254
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The role of rationalization in consumer decision processes : a revisionist approach to consumer behavior
Markin, Rom J. - In: Journal of the Academy of Marketing Science 7 (1979) 4, pp. 316-334
Persistent link: https://www.econbiz.de/10002427864
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Analysis of "made in" product images : an exploratory study
Lillis, Charles M.; Narayana, Chem L. - In: Journal of international business studies : JIBS ; an … 5 (1974) 1, pp. 119-127
Persistent link: https://www.econbiz.de/10002240370
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Retail expenditure flows in contiguous trade areas
Lillis, Charles M.; Hawkins, Delbert I. - In: Journal of retailing 50 (1974) 2, pp. 30-42,101
Persistent link: https://www.econbiz.de/10002240383
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The psychology of consumer behavior
Markin, Rom Johnson - 1969
Persistent link: https://www.econbiz.de/10000569257