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Understanding AI advertising from the consumer perspective : what factors determine consumer appreciation of AI-created advertisements?
Wu, Linwan; Wen, Taylor Jing - In: Journal of advertising research 61 (2021) 2, pp. 133-146
Persistent link: https://www.econbiz.de/10012642989
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Stimulating or intimidating : the effect of AI-enabled in-store communication on consumer patronage likelihood
Van Esch, Patrick; Cui, Yuanyuan; Jain, Shailendra Pratap - In: Journal of advertising 50 (2021) 1, pp. 63-80
Persistent link: https://www.econbiz.de/10012483694
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Segmenting the retail customers : a multi-model approach of clustering in machine learning
Anifa, Mansurali; Jeyanthi, P. Mary; Hack-Polay, Dieu; … - In: Handbook of research on consumer behavior change and …, (pp. 25-50). 2022
Persistent link: https://www.econbiz.de/10013334787
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An approach to identify, prioritise and provide regulatory follow-up actions for new or emerging risks of chemicals for workers, consumers and the environment
Soeteman-Hernández, Lya Guadalupe; Hogendoorn, Elbert Alex - In: International journal of risk assessment and management … 21 (2018) 3, pp. 248-269
Persistent link: https://www.econbiz.de/10011978921
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Upgrading opportunities in agricultural value chains : lessons from the analysis of the consumption of processed pineapple products in southern Benin
Aoudji, Augustin K. N.; Avocevou-Ayisso, Carolle; … - In: African journal of science, technology, innovation & … 9 (2017) 6, pp. 729-737
Persistent link: https://www.econbiz.de/10012009292
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Factors driving consumers' inflation expectations : does the central bank's inflation forecast really matter?
Szyszko, Magdalena; Płuciennik, Piotr - In: Eastern European economics 56 (2018) 4, pp. 307-328
Persistent link: https://www.econbiz.de/10012009324
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Program-targeted regulation of the regional consumer market
Neretina, E. A.; Soldatova, E. V.; Komleva, N. S.; … - In: European research studies 19 (2016) 3A, pp. 203-227
Persistent link: https://www.econbiz.de/10012009401
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Consumers' collective action in market system dynamics : a case of beer
Kjeldgaard, Dannie; Askegaard, Søren; Rasmussen, … - In: Marketing theory 17 (2017) 1, pp. 51-70
Persistent link: https://www.econbiz.de/10011675836
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Consumer fetish : commercial ethnography and the sovereign consumer
Arnould, Eric J.; Cayla, Julien - In: Organization studies : an international … 36 (2015) 10, pp. 1361-1386
Persistent link: https://www.econbiz.de/10011344148
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Disagreement in consumer inflation expectations
Łyziak, Tomasz; Sheng, Xuguang - In: Journal of money, credit and banking : JMCB 55 (2023) 8, pp. 2215-2241
Persistent link: https://www.econbiz.de/10014436150