Klappentext: With the Price Estimation scene (PE scene) Christoph Breidert introduces a new method to estimate …

Preisuntergrenze, Preisvergleich, Preisobergrenze, Preistheorie, Preis, Preisbündelung, Preisdifferenzierung …, Preisdiskriminierung, maximale Zahlungsbereitschaft, Strukturgleichungsmodelle, behavioral pricing, reservation price, maximum willingness … to pay, price bundling …

Does a specific price, price advertising or a price tag violate the German law against unfair competition (UWG) or the … German Price Indication Ordinance (PAngV)? The analysis of these legal questions requires assumptions about legislation and … with the findings of behavioural sciences on the “real” price-related behaviour of consumers.It compiles the findings of …