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Identifying competitive product-market boundaries : strategic and analytical issues : research program
Day, George S.; Shocker, Allan D. - 1976
Persistent link: https://www.econbiz.de/10002061451
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A general procedure for estimating consumer preference distributions
Srinivasan, V. - In: Journal of marketing research : JMR 12 (1975) 4, pp. 377-389
Persistent link: https://www.econbiz.de/10002858649
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Network models for estimating brand-specific effects in multi-attribute marketing models
Srinivasan, V. - In: Management science : journal of the Institute for … 25 (1979) 1, pp. 11-21
Persistent link: https://www.econbiz.de/10002858703
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A transshipment model for cash management decisions
Srinivasan, V. - In: Management science : journal of the Institute of … 20 (1974) 10, pp. 1350-1363
Persistent link: https://www.econbiz.de/10002858721
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A consumer preference approach to the planning of rural primary health-care facilities
Parker, Barnett R.; Srinivasan, V. - In: Operations research 24 (1976) 5, pp. 991-1025
Persistent link: https://www.econbiz.de/10002614440