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Experimental determinants of franchise success
Hunt, Shelby D. - In: Journal of economics & business 26 (1973) 1, pp. 81-83
Persistent link: https://www.econbiz.de/10003050061
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Franchising : promises, problems, prospects
Hunt, Shelby D. - In: Journal of retailing 53 (1977) 3, pp. 71-84
Persistent link: https://www.econbiz.de/10003050063
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The nature and scope of marketing
Hunt, Shelby D. - In: Journal of marketing 40 (1976) 3, pp. 17-28
Persistent link: https://www.econbiz.de/10003050068
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The socioeconomic consequences of the franchise system of distribution
Hunt, Shelby D. - In: Journal of marketing 36 (1972) 3, pp. 32-38
Persistent link: https://www.econbiz.de/10003050072
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The trend toward company-operated units in franchise chains
Hunt, Shelby D. - In: Journal of retailing 49 (1973/74) 2, pp. 3-12
Persistent link: https://www.econbiz.de/10003050075
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Marketing theory : the philosophy of marketing science
Hunt, Shelby D. - 1983
Persistent link: https://www.econbiz.de/10000055295
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Franchising as an investment opportunity : an evaluation
Hunt, Shelby D.; Jackobs, Helen D. - In: Marquette business review 20 (1976) 4, pp. 135-142
Persistent link: https://www.econbiz.de/10003050062
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Full disclosure laws in franchising : an empirical investigation
Hunt, Shelby D.; Nevin, John R. - In: Journal of marketing 40 (1976) 2, pp. 53-62
Persistent link: https://www.econbiz.de/10003050064
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Tying agreements in franchising
Hunt, Shelby D.; Nevin, John R. - In: Journal of marketing 39 (1975) 3, pp. 20-26
Persistent link: https://www.econbiz.de/10003050076