Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Vergleich"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing across cultures
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Vergleich
Interkulturelles Management
18
Internationales Marketing
18
International marketing
12
Welt
11
World
11
Cross-cultural management
10
France
9
Frankreich
9
Confidence
7
Vertrauen
7
Consumer behaviour
6
Cultural identity
6
Deutschland
6
Germany
6
Konsumentenverhalten
6
Kulturelle Identität
6
Theorie
6
Theory
6
Brand image
5
Comparison
5
Game theory
5
Markenimage
5
Marketing
5
Spieltheorie
5
Altruism
4
B-to-B-Marketing
4
Brand management
4
Business-to-business marketing
4
Culture
4
Designation of origin
4
Herkunftsbezeichnung
4
Kultur
4
Markenführung
4
Multinationales Unternehmen
4
Unternehmenskultur
4
Altruismus
3
Benutzerschnittstelle
3
Brand
3
Communication
3
more ...
less ...
Type of publication
All
Article
4
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Collection of articles written by one author
1
Sammlung
1
Language
All
English
3
French
2
Author
All
Usunier, Jean-Claude
5
Lohmann, Christopher
2
Willinger, Marc
2
Furrer, Olivier
1
Furrer-Perrinjaquet, Amandine
1
Ivens, Björn Sven
1
Keser, Claudia
1
Roulin, Nicolas
1
more ...
less ...
Institution
All
Fondation Nationale pour l'Enseignement de la Gestion des Entreprises
1
Published in...
All
Collection FNEGE
1
International journal of cross cultural management : CCM
1
International journal of electronic commerce : IJEC
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Revue d'économie politique
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cultural, national, and industry-level differences in B2B web site design and content
Usunier, Jean-Claude
;
Roulin, Nicolas
;
Ivens, Björn Sven
- In:
International journal of electronic commerce : IJEC
14
(
2009/10
)
2
,
pp. 41-87
Persistent link: https://www.econbiz.de/10003928869
Saved in:
2
The perceived trade-off between corporate social and economic responsibility : a cross-national study
Usunier, Jean-Claude
;
Furrer, Olivier
; …
- In:
International journal of cross cultural management : CCM
11
(
2011
)
3
,
pp. 279-302
Persistent link: https://www.econbiz.de/10009412809
Saved in:
3
A comparison of trust and reciprocity between France and Germany : experimental investigation based on the investment game
Willinger, Marc
;
Keser, Claudia
;
Lohmann, Christopher
; …
- In:
Journal of economic psychology : research in economic …
24
(
2003
)
4
,
pp. 447-466
Persistent link: https://www.econbiz.de/10001776542
Saved in:
4
Une comparaison franco-allemande de la confiance et de la réciprocité : une expérimentation fondée sur le jeu de l'investissement
Willinger, Marc
;
Lohmann, Christopher
;
Usunier, Jean-Claude
- In:
Revue d'économie politique
111
(
2001
)
1
,
pp. 151-172
Persistent link: https://www.econbiz.de/10001558783
Saved in:
5
Confiance et performance : un essai de management comparé France - Allemagne
Usunier, Jean-Claude
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10013556191
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
