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Determinants of shoppers' checkout behaviour at supermarkets
Miranda, Mario J. - In: Journal of targeting, measurement and analysis for marketing 16 (2007/08) 4, pp. 312-321
Persistent link: https://www.econbiz.de/10003798090
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Do the long-run category demand effects of retailer promotions vary across store types?
Günter, Tobias Maria; Klapper, Daniel - In: Marketing : journal of research and management 3 (2007) 1, pp. 17-33
Persistent link: https://www.econbiz.de/10003461561
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Retail shelf allocation: a comparative analysis of heuristic and meta-heuristic approaches
Hansen, Jared M.; Raut, Sumit; Swami, Sanjeev - In: Journal of retailing 86 (2010) 1, pp. 94-105
Persistent link: https://www.econbiz.de/10003969353
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In-store media and distribution channel coordination
Dukes, Anthony; Liu, Yunchuan - In: Marketing science : the marketing journal of the … 29 (2010) 1, pp. 94-107
Persistent link: https://www.econbiz.de/10003973178
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Store brand and national brand promotion attitudes antecedents
Manzur, Enrique; Olavarrieta, Sergio; Hidalgo, Pedro; … - In: Journal of business research : JBR 64 (2011) 3, pp. 286-291
Persistent link: https://www.econbiz.de/10008859050
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Chinese consumers' perception of hypermarket store image
Chang, En-chi; Luan, Bo - In: Asia Pacific journal of marketing and logistics 22 (2010) 4, pp. 512-527
Persistent link: https://www.econbiz.de/10008738304
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How US consumers view in-store promotions
Schultz, Don E.; Block, Martin P. - In: Journal of business research : JBR 64 (2011) 1, pp. 51-54
Persistent link: https://www.econbiz.de/10008806346
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Visual influence on in-store buying decisions : an eye-track experiment on the visual influence of packaging design
Clement, Jesper - In: Journal of marketing management : MM 23 (2007) 9/10, pp. 917-928
Persistent link: https://www.econbiz.de/10003603956
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Faszination Visual Merchandising : [mit intelligenten Gestaltungskonzepten zum Erfolg]
Rosenthal, Peter; Koller, Lars David - 2002
Persistent link: https://www.econbiz.de/10008657076
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Paying for shelf space : an investigation of merchandising allowances in the grocery industry
Rennhoff, Adam - In: Journal of agricultural & food industrial organization 6 (2008) 1, pp. 1-38
Persistent link: https://www.econbiz.de/10009511105