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~subject:"Vertrauen"
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Vertrauen
KMU
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Marimuthu, Malliga
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Journal of nonprofit & public sector marketing
1
Marketing in the new global order : challenges and opportunities
1
Singapore management review : Asia Pacific journal of management theory and practice
1
Trust and new technologies : marketing and management on the Internet and mobile media
1
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ECONIS (ZBW)
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Developing pre-relational trust in technology service providers
Marimuthu, Malliga
;
Dean, Alison M.
- In:
Trust and new technologies : marketing and management …
,
(pp. 227-243)
.
2008
Persistent link: https://www.econbiz.de/10003770909
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2
The effects of perceived servive fairness on satisfaction trust, and ebhavioural intentions
Nikbin, Davoud
;
Ismail, Ishak
;
Marimuthu, Malliga
; …
- In:
Singapore management review : Asia Pacific journal of …
33
(
2011
)
2
,
pp. 58-73
Persistent link: https://www.econbiz.de/10009300412
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3
Is trust in first time service providers germane to the acceptance of new information systems?
Marimuthu, Malliga
;
Dean, Alison
- In:
Marketing in the new global order : challenges and …
,
(pp. 367-376)
.
2007
Persistent link: https://www.econbiz.de/10003736486
Saved in:
4
The effects of religious participation and brand image on commitment to donate to faith-based charities
D'Souza, Clare M.
;
Valladares, Lorraine
;
Ratten, Vanessa
; …
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
1
,
pp. 81-109
Persistent link: https://www.econbiz.de/10014234439
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