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Managing consumer deliberations in a decentralized distribution channel
Li, Xi; Li, Yanzhi; Shi, Mengze - In: Marketing science : the marketing journal of the … 38 (2019) 1, pp. 170-190
Persistent link: https://www.econbiz.de/10011999564
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Behavioral changes of multichannel customers : their persistence and influencing factors
Li, Xi; Dahana, Wirawan Dony; Li, Tongmao; Yuan, Jingbo - In: Journal of retailing and consumer services 58 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012431695
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Advance selling in marketing channels
Li, Jiaoyang; Li, Xi - In: Journal of marketing research 60 (2023) 2, pp. 371-387
Persistent link: https://www.econbiz.de/10014233906
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Channel coordination of storable goods
Li, Xi; Li, Jiaoyang; Xiong, Yan - In: Marketing science 42 (2023) 3, pp. 538-550
Persistent link: https://www.econbiz.de/10014317422
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Digitalization and Omni Channel Retailing
Li, Xi; Zhao, Huazhong - In: The Oxford handbook of supply chain management. 2020
Persistent link: https://www.econbiz.de/10013475602