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Navigational behaviour and sponsored search advertising
Brooks, Nico; Magun, Harrison - In: International journal of electronic business 6 (2008) 2, pp. 132-148
Persistent link: https://www.econbiz.de/10003717239
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Search Engine Marketing, Inc. : driving search traffic to your company's web site
Moran, Mike; Hunt, Bill - 2008 - 2. ed., 1. print.
Persistent link: https://www.econbiz.de/10003718879
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Recommendation systems for decision support
In: Decision support systems : DSS ; the international journal 45 (2008) 3, pp. 385-447
Persistent link: https://www.econbiz.de/10003743663
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Search engine optimisation : a primer on outsourcing key tasks
Wilson, Ralph F.; Pettijohn, James B. - In: Journal of direct, data and digital marketing practice … 10 (2008/09) 2, pp. 133-149
Persistent link: https://www.econbiz.de/10003784113
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Development of the "Oshiete! Kaden" ("tell me! consumer electronics") website : recommending merchandises through the deployment of a web recommendation engine
Yamakawa, Yoshisuke - In: Creative marketing for new product and new business …, (pp. 197-242). 2008
Persistent link: https://www.econbiz.de/10003771151
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Representation of the online tourism domain in search engines
Xiang, Zheng; Wöber, Karl; Fesenmaier, Daniel R. - In: Journal of travel research : a quarterly publication of … 47 (2008) 2, pp. 137-150
Persistent link: https://www.econbiz.de/10003870233
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Search engine optimisation: a primer on linkage strategies
Wilson, Ralph F.; Pettijohn, James B. - In: Journal of direct, data and digital marketing practice … 8 (2006/07) 3, pp. 210-225
Persistent link: https://www.econbiz.de/10003433460
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Webmarketing in der Hotellerie : Nutzung und Erfolgsfaktoren für den Einsatz
Reisenzahn, Thomas - In: HMD : Praxis der Wirtschaftsinformatik 46 (2009) 270, pp. 29-36
Persistent link: https://www.econbiz.de/10003911174