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Beginning with the seminal work in the field now known as sports economics (Rottenberg, 1956), concern over competitive … balance has been a recurring theme. While the vast majority of the focus has been on popular professional team sports, a few … studies have analyzed competitive balance in the individual sports of professional tennis (del Corral, 2009) and NASCAR (von …
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This article discusses the severe restrictions that the British government has put in place to prevent the practice of ambush marketing at the 2012 Olympic Games in London, and argues that United States law sufficiently addresses the concerns that the International Olympic Committee and its...
Persistent link: https://www.econbiz.de/10014168167
This paper examines determinants of women's participation and performance in the Olympics. Female inclusion and success are not merely functions of size, wealth, and host advantage, but a more complex process involving the socioeconomic status of women and, more weakly, broad societal attitudes...
Persistent link: https://www.econbiz.de/10014141372
data covers three different major events: the Olympic Games, the FIFA World Cup and the UEFA European Championship. We find …
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types of events. This paper examines the effect of staging the largest and most important sporting event in the world, the …
Persistent link: https://www.econbiz.de/10013076734
, something that many cities and nations have learned to their peril.For the London 2012 Games, we find that: (1) With sports …
Persistent link: https://www.econbiz.de/10013064300
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This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning.
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