This book represents an introduction to and overview of the diverse facets of the ethical challenges confronting companies today. It introduces executives, students and interested observers to the complex trends and developments in business ethics. Coverage presents industry-specific topics in...

Einführung in das Corporate-Citizenship-Management -- Corporate Citizenship (CC) als Bestandteil der Unternehmensstrategie -- Kriterien für ein erfolgreiches CC-Management -- Potenziale, Nutzenfelder, Legitimität -- Corporate Governance und Corporate Citizenship -- Corporate Citizenship und...