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Morality effects and consumer responses to counterfeit and pirated products : a meta-analysis

Eisend, Martin - In: Journal of business ethics : JOBE 154 (2019) 2, pp. 301-323

Persistent link: https://www.econbiz.de/10011988969

Icoria special issue

Rosengren, Sara (ed.); Eisend, Martin (ed.) - 2021

Persistent link: https://www.econbiz.de/10012498511

Special issue: International Conference on Research in Advertising (ICORIA)

Eisend, Martin (ed.) - ICORIA <14., 2015, London> - 2017

Persistent link: https://www.econbiz.de/10011687806

Who buys counterfeit luxury brands? : a meta-analytic synthesis of consumers in developing and developed markets

Eisend, Martin; Hartmann, Patrick; Apaolaza, Vanessa - In: Journal of international marketing 25 (2017) 4, pp. 89-111

Persistent link: https://www.econbiz.de/10011784184

Special issue: International Conference on Research in Advertising (ICORIA)

Eisend, Martin (ed.) - ICORIA <15., 2016, Ljubljana> - 2017

Persistent link: https://www.econbiz.de/10011799637

Journal publication success of German business researchers : does gender composition and internationality of the author team matter?

Eisend, Martin; Schuchert-Güler, Pakize - In: Business research 8 (2015) 2, pp. 171-188

The authors analyze whether publication success of journal articles by authors from German-speaking countries is related to gender composition and internationality of the author team. The database for the analysis covers 7,464 articles that were published in peer-reviewed journals between 2008...

Persistent link: https://www.econbiz.de/10011488128