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Emerging transformations in the business-to-business global salesforce
Sharma, Arun - In: Business-to-business marketing management : strategies, …, (pp. 219-244). 2012
Persistent link: https://www.econbiz.de/10009532708
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Networks of relationships in international industrial marketing
Hallén, Lars (ed.) - 1989
Persistent link: https://www.econbiz.de/10009306072
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Forging global B2B relationships through effective communication
Graça, Sandra S. - In: Emerging markets and the future of the BRIC nations, (pp. 127-142). 2015
Persistent link: https://www.econbiz.de/10011391634
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What problems manufacturing companies can face when providing services around the world?
Neto, Germano Zarpelon; Pereira, Giancarlo Medeiros; … - In: The journal of business & industrial marketing 30 (2015) 5, pp. 461-471
Persistent link: https://www.econbiz.de/10011339933
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Communication technology in international business-to-business relationships
Chelariu, Cristian; Osmonbekow, Talia - In: The journal of business & industrial marketing 29 (2014) 1, pp. 24-33
Persistent link: https://www.econbiz.de/10010252776
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Lieferantenfinanzierung im Telekommunikationsmarkt : Analyse aus der Sicht eines informationsökonomisch fundierten Marketing
Bastian, Nikolas P. - 2002 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001665175
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Business-to-Business-Marktplätze
Albers, Sönke; Ratschow, Olaf - In: eCRM - Electronic Customer Relationship Management : …, (pp. 229-255). 2001
Persistent link: https://www.econbiz.de/10001575450
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B2B : a trend in globalizing international business marketing
Anoraganingrum, Dwi - 2000 - Sonderausg
Persistent link: https://www.econbiz.de/10001575950
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Delivering Integrated Solutions in the Public Sector : The Unbundling Paradox
Roehrich, Jens - 2017
The paper analyzes changes in suppliers' organizational structures to deliver integrated solutions by examining the bundling across different project phases with a focus on realizing risk transfer and through-life innovation. A multiple, longitudinal case study method is used to examine changes...
Persistent link: https://www.econbiz.de/10012958362
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Masking, claiming and preventing innovation in cross-border B2B relationships : neo-colonial frameworks of power in global IT industry
Malik, Ashish; Mahadevan, Jasmin; Sharma, Piyush; … - In: Journal of business research : JBR 132 (2021), pp. 327-339
Persistent link: https://www.econbiz.de/10012581610