Similar Search Results

Xue, Fei - In: Journal of international consumer marketing 26 (2014) 1, pp. 75-86

Persistent link: https://www.econbiz.de/10010344855

Mansoor, Mahnaz; Saeed, Abid; Kartawinata, Budi Rustandi; … - In: Journal of global fashion marketing : JGfM 13 (2022) 4, pp. 328-343

Persistent link: https://www.econbiz.de/10013410695

Joshi, Pradnya; Kronrod, Ann - In: Journal of advertising 49 (2020) 1, pp. 61-77

Persistent link: https://www.econbiz.de/10012201581

Xue, Fei; Muralidharan, Sidharth - In: Journal of promotion management : JPM 21 (2015) 1, pp. 82-106

Persistent link: https://www.econbiz.de/10011304628

Lim, Dong Jae; Youn, Nara; Eom, Hyo Jin - In: Australasian marketing journal : AMJ ; official journal … 29 (2021) 4, pp. 288-296

Persistent link: https://www.econbiz.de/10012668454

Lopes, Evandro Luiz; Veiga, Ricardo Teixeira - In: The journal of brand management : an international journal 26 (2019) 5, pp. 550-566

Persistent link: https://www.econbiz.de/10012060165

Bang Nguyen Viet - In: Journal of promotion management : innovations in … 29 (2023) 2, pp. 205-227

Persistent link: https://www.econbiz.de/10013483031

Karasiewicz, Grzegorz; Kowalczuk, Martyna - In: International journal of management and economics 44 (2014), pp. 76-93

Persistent link: https://www.econbiz.de/10011417546

Secară, Carmen Gabriela - In: Economics, management and financial markets 9 (2014) 4, pp. 312-317

Persistent link: https://www.econbiz.de/10011544548

Ganesan, P.; Sridhar, M.; Priyadharsani, Saranya - In: International journal of business excellence 9 (2016) 4, pp. 488-510

Persistent link: https://www.econbiz.de/10011660376